Social Media Examiner - 10 holiday contest ideas...

Reader, it’s National Angel Food Cake Day and 🎂 National Cake Decorating Day. 

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In today’s edition:

Plus, we’ll cover:

• Targeting competitors’ customers on Facebook
• Sharing Instagram content in the physical world
• Converting customers with TikTok
• DAOs for business ventures

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10 Social Media Contest Ideas for the Holidays

Want your business and products in front of more consumers during the holiday season? Looking for ways to stretch your marketing budget?

We have 10 ideas for cost-effective social media contests to run during the holidays. For example…

If you have a relatively small giveaway budget that won’t allow for much scaling, there are plenty of ways to get the word out about your campaign and encourage your target audience to enter your social media contest.

With co-branded giveaways, you can partner with a fellow business owner or a brand that has products that are complementary to yours. Together, you can build prize packages that are more valuable and more exciting than you’d be able to offer independently.

When both brands actively promote the giveaway, you can get tons of traction—essentially encouraging one brand’s audience to follow the other’s account. 

Pro Tip: Using Instagram’s collaborative tool to post the giveaway to both accounts will boost reach.

We also cover best practices to: 

• Clarify the Eligibility Requirements
• Avoid Prohibited Activities
• Include Required Disclaimers
• Use Unique Hashtags
• Plan Ahead for UGC Collection and Reuse

To get 9 more ideas for contests you can model, read the full article.

And here is more great content for you:

• How to Target Competitor Audiences on Facebook
• How to Create an Instagram QR Code for Marketing
• How to Use TikTok to Grow Your Influence
• Use Cases for DAOs