Social Media Examiner - Standing out on Instagram…

It’s National Linguine Day, Reader...

Is eating 🍝 pasta a fork-only or a fork and 🥄 spoon situation for you?

Looking to expand your network? Connect with like-minded marketers at Social Media Marketing World.

In today’s edition:

• Conquering leadership burnout
• Creative Instagram content
• Business insights from Web3 Academy
• TikTok changes

🔥 Here's a word from our sponsors:

🤝 Looking to Connect with Other Marketers?
At SMMWorld you’ll connect with industry experts, form lifelong relationships, and gain the support you need to thrive. 💪 Discover how to navigate today’s campaign challenges, learn new insights, and improve your confidence. It all starts with your All-Access ticket! 

Grow your business with the help of the Social Media Marketing Podcast. Click here to learn more.

But now social media marketing is as competitive as the golden days of TV ads. In order to get a consumers' attention, you have to offer people something unexpected and step outside the box you’ve built.

For example, if you have a carefully curated aesthetic but aren't getting the desired engagement levels… then it might be time to break the pattern.

In 2023, brands use colors and brand visuals such as logos to put their signature on their Instagram accounts, rather than limiting the content that they post. Trying to match photos to a specific aesthetic is an old-fashioned approach now — and it will hold marketers back from testing out new ideas, being creative, and getting engagement.

Here are some ways you can experiment with breaking out of your aesthetic: Have a “wild card” day once a week when you post something different. Share text posts or tweets with a background that matches your color palette. This way, you're sticking to your aesthetic while experimenting with more text-heavy posts.

To discover more ways to be creative with your Instagram content, click below:

• Read the Article.
• Watch on YouTube.
• Listen on Apple, Google, Spotify.

➡️ Here is some more great content you won't want to miss:

Agency Leadership: How to Conquer Burnout
Is burning the candle at both ends taking its toll? Wondering how to run a successful agency without sacrificing all of your time and energy?

• Watch on YouTube.
• Listen on Apple, Google, Spotify.

Growing a Business With Web3: The Web3 Academy Story
Wondering how to integrate Web3 into your business? Curious about decentralized email newsletters?

• Read the Article.
• Watch on YouTube.
• Listen on Apple, Google, Spotify.

Social Media Marketing Talk Show
Discover the latest TikTok changes, updates, and more. Follow the show to get the current news and expert insight on a different platform each week.

• Watch the Livestream on YouTube.
• Listen on Apple, Google, Spotify.