Mailbrew Marketing Weekly - Marketing Weekly #167
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Blogs
You don’t need an impressive resume to build a strong personal brand on LinkedIn. Many solopreneurs with modest prior accomplishments...
The post The LinkedIn Personal Branding Strategy Influencers Use appeared first on Copyblogger.
Since its conception, TikTok has gone from being a lip-sync video app to one of the social media giants, rivaling the likes of Instagram and Facebook. Known for its unique algorithm and customized “For You Page” (FYP), it’s becoming something companies can’t ignore. As of 2023, TikTok has over 1 …
Newsletters
Discover must-leverage channels this year.
The post 2024 Marketing Trends Report appeared first on Carney.
Podcasts
Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about podcasting, how to stick with it, and how to keep it easy. They also discuss ConvertKit’s new ad network, other players in the market, and how you might use these if you’re building your own newsletter.
Cool …
In this Marketing Over Coffee: Learn about Google Gemini, Switfies, Word Runner and more! Direct Link to File Brought to you by our sponsor: The Generative AI for Marketing Course from Trust Insights Google Gemini retires The Bard Standard prompts and how to beat them Using JSON for prompts Microsoft’s …
I've been working as a marketing manager for 9 years and I absolutely hate my job. I was an art student and landed in marketing because of my graphic design chops. I can't stand it anymore. It feels like I'm drowning in a capitalistic nightmare cesspool every day I come to work. I dont think people should buy more junk and I'm tired of supporting that. I hate working alongside sleezy sales people. I hate stressing about budgets. I just fundamentally feel like the work I'm doing is just generating noise in the world, not anything meaningful or positive. If I didn't have a mortgage and kids, I'd probably just up and quit and find my way, but I keep resisting that temptation daily. Has anyone left marketing for a new career? What did you do, and was it a good move? How did you do it?
I've been working in this field for just over 5 years now, and I'm starting to feel...a little burned out. I work primarily in digital marketing, so the industry, trends and the way we work constantly changes. While I appreciate and value professional development in this career, this consistent push to grow our skills and learn something new is exhausting. I think we can agree that a lot of marketing positions are undervalued even though your skills sets are endless as a writer, graphic designer, web designer and social media manager, but the consistent need to grow makes me feel like I'm falling behind if I'm not an expert in that new skill within a month and that puts my job at risk. Working in social media in general, it's part of our job to be chronically online, curate content, and absorb content and information - we wouldn't be able to do our jobs without it. But on a personal level, we all know how draining it can be to absorbing content like this on a daily basis and its impact on our mental health. Maybe I'm starting to realize this isn't the industry for me, but do my fellow marketers ever feel this way?
Hey, this is a reminder to look back and take a moment to realise how hard you worked Regardless of what's working and what's not, you have worked hard and I am so proud of you It's easy to lose track of all the countless hours you spent on this when all you see is hustle ahead but take a deep breath and be proud of yourself Know that you are so worthy of all the love and goodness in this world regardless of what you did or what you are doing But what you are doing also makes this world a better place, thank you for existing 💙
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Have a great week. 🤓
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Marketing Weekly #166
Sunday, February 11, 2024
How to Write a High Converting Video Sales Letter • 5 Quotes That Can Teach You How to Get Higher Open Rates • SEO Cannibalization: The Hidden Threat to Your Website's Organic Traffic and How to
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