Sunday May, 2024

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Blogs

Better Marketing - Medium

I Made $5,080 With Only 2,216 Email Subscribers— Here’s The Exact System I Use

Matt GiaroMay 17

Coffee and Insults: How Folgers Negged Women for Sales

Lindsay RediferMay 16

Bumble Rebrand: Why Everyone’s Talking & What Marketers Can Learn

Buse UmurMay 15

How This Chrome Extension Used Simple Marketing To Get Acquired By PayPal For $4.8bn

Jake RoperMay 14

Harnessing The IKEA Effect — A Lazy Marketer’s Shortcut To Success

Markairn T.May 13

Copyblogger

How To Market Online Courses And Get Customers Now

Megan MahoneyMay 16

The problem with most best practice advice for marketing online courses is that it’s geared towards people who already have...

The post How To Market Online Courses And Get Customers Now appeared first on Copyblogger.

SEO Blog by Ahrefs

14 Ways to Use AI for Better, Faster SEO

Ryan LawMay 16

Here are 14 practical ways to get faster, more efficient SEO results with help from your robot overlords friends. To use AI in the best way (and avoid the mistakes many people make), it helps to understand what we mean…

Newsletters

First 1000

Revisit your prior assumption

Ali AbouelattaMay 13

This new experiment from Canva got me thinking...

Carnage Issues

Bumble Fumble

Shannon SankeyMay 16

A master class in apologies.

The post Bumble Fumble appeared first on Carney.

Podcasts

Duct Tape Marketing

Find Ease with Remarketing: The Future of Ad Targeting

ducttapemarketing.comJohn JantschMay 16

In this episode of the Duct Tape Marketing Podcast, I interviewed Larry Kim, founder and CEO of Customers.AI - a first party, website visitor identification and remarketing pixel. Also founder of WordStream - provider of Google and Facebook ad management software for tens of thousands of customers globally. Through his …

The Copyblogger Podcast

010: Alexis Teichmiller on Career, Community, and Creator Journey

podcasters.spotify.comHeyCreatorMay 14

The HeyCreator Show is presented by Riverside — ⁠get 15% off a new subscription by using code HEYCREATOR at checkout.⁠

In today’s episode of The HeyCreator Show, Matt Ragland (⁠@mattragland⁠) and Alexis Teichmiller jam on leaving the corporate world to become a creator, along with the move forward …

Marketing Over Coffee Marketing Podcast

Google AI Answers, Synthetic Data, and M4 Chips!

John Wall and Christopher PennMay 16

In this Marketing Over Coffee: Learn about GA Key Events, AI for Agencies, Smart Lights and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite German 4 Test pack (Covid, Influenza A & B, and RSV) Google in front of the DoJ – Slides …

r/marketing

Google is no longer a search engine, and it's dangerous times ...

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Google is no longer a search engine, it's an answer engine.I'm sorry, but this needs to be discussed. I call bullshit on their claim that this leads to more clickthrough's. Google stores the cumulative knowledge of all mankind. Provided freely and willingly by billions of websites. The implicit understanding was: 1. we submit our sites to google so we can be listed on their search engine 2. in return, google monetizes the search result pages with ads. With their AI search they are breaking this contract. Their move to become an "answer engine" instead of a "search engine" off the backs of billions of websites that entrusted them to the original search/result/ads relationship needs to be dealt with immediately. I don't have the answers, but in my opinion, this shift is going to put hundreds of millions of websites out to pasture.

Someone got laid off because of billboard ads for bumble

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Someone got laid off because of billboard ads for bumble

This feels like a way to save a quarter cent and lose out on a lot of customer goodwill. What do you think?

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I haven't been there in years, but I find the stupid cost-cutting nature of it off-putting in any case.