Mailbrew Marketing Weekly - Marketing Weekly #182
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Blogs
ChatGPT is stealing traffic from Google Search, and as a result, most websites are seeing less traffic and brand awareness...
The post How To Rank Your Website In ChatGPT: 10 Strategies appeared first on Copyblogger.
The internet is on 🔥 about internal Google documents leaked to Rand Fishkin, co-founder of Moz, SparkToro, and all-round SEO legend. The materials confirm what we have always believed: original, helpful content beats copycat fluff in the long run. We’ve distilled what you need to know about this leak and …
Local SEO has become an important element of digital marketing strategy helping businesses enhance online visibility and connect with local customers. How popular are local searches? What are the top local SEO ranking factors? Keep reading as we will cover answers to these questions with up-to-date local SEO statistics below. …
Newsletters
Don't believe everything you Google.
The post AI Hallucinations 🤪 appeared first on Carney.
Podcasts
The HeyCreator Show is presented by Riverside — get 15% off a new subscription by using code HEYCREATOR at checkout.
In today’s episode of The HeyCreator Show, Matt Ragland (@mattragland) interviews Amanda Goetz (@AmandaMGoetz) LIVE and in-person about her role as a fractional CMO, along with …
I'll go first. Once, my marketing director insisted on blowing $250k on a giant custom mechanical bull for a product launch, insisting it would "go viral". Instead, it blocked event traffic, caused minor injuries for unattended guests, and ended up being trashed away after the weekend event. Nothing went viral, everyone was annoyed by it, literal flop.
Manage CRM, photography, graphic design, social media, emails, etc. — this is the work of 5 people seriously. Usually they are “specialist” and “coordinator” jobs. I am lucky to have a focused role now but for many other reasons I am looking to get out of it. I feel hopeless tho. Anyone else frustrated/disgusted by this? EDIT: a lot of people seem to have qualms about this. I don’t think it’s unreasonable to not want to do the jobs of 5+ people for the exact same, or usually less, pay. I’m not talking about how a role should only have one responsibility, but it should be more focused and orgs should invest in more people.
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