Digiday - Have we reached peak ad network?
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Advertising’s dealmakers are gearing up for a 2025 surge
Friday, January 3, 2025
Dealmakers — strategic and private equity alike — are getting clearer on the unknowns, and for the latter, there's dry powder waiting to be deployed. January 03, 2025 Advertising's dealmakers
What the rise of the niche and nano-creator means for influencer marketing
Thursday, December 26, 2024
As the creator economy swells, niche creators stand out capturing user attention and advertiser dollars. December 26, 2024 What the rise of the niche and nano-creator means for influencer marketing As
Here's everything retail media network experts are asking for this holiday season
Tuesday, December 24, 2024
If retail media network experts could write a letter to the North Pole, here's what they'd ask for. December 24, 2024 Here's everything retail media network experts are asking for this
How brands leverage commerce media for seasonal success in 2025
Monday, December 23, 2024
How diversifying ad placements reveals untapped revenue opportunities
Marketers may become part of the culture war — even if they didn't intend to be
Monday, December 23, 2024
As consumers put brands' advertising and marketing messages under a microscope, marketers have to be keenly aware of how anything they put out in the world could be interpreted — or misinterpreted.
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Cold outreach has taken a BIG hit. Here’s why:
Tuesday, January 7, 2025
Traditional outreach alone won't land you your first BIG client anymore.
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Tuesday, January 7, 2025
Traditional outreach alone won't land you your first BIG client anymore. It's not that the strategies are outdated—it's that the market is flooded with your competition. Five years ago,
Which One Sucks Less: SaaS, Ecommerce, or Content?
Tuesday, January 7, 2025
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How marketers use omnichannel to turn first impressions into loyal customers
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A content strategy that works
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It’s Not Just You: Founders Worry More About the Competition as They Scale, Not Less
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Sample our final data from VC's tough year
Tuesday, January 7, 2025
VC fundraising in India grew 77%; crime safety app Citizen seeks $42M; the ins and outs of benchmarking Read online | Don't want to receive these emails? Manage your subscription. Log in The Daily