18 marketing KPIs and how to track them (infographic)
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A KPI cheat sheet for marketers [infographic]
Thursday, July 30, 2020
Ever hear the phrase "measure twice, cut once?" It's a cardinal rule of carpentry. The idea is that you double-check measurements to make sure you're being accurate. Well, that saying
How to spark great ideas with an ideation workshop
Tuesday, July 21, 2020
The Content Marketer By Brafton Last week we shared the ins and outs of a successful marketing ideation session, the difference between marketing tactics and strategy, the steps for creating a
Inbound marketing for the win: A success story
Friday, July 17, 2020
It began with one very large B2B IT solutions enterprise and a single goal: increase inbound leads. And it ended with a smashing success. We're talking: 51% increase in Page 1 keywords on Google.
6 email templates to use when asking for reviews
Wednesday, July 15, 2020
The Content Marketer By Brafton Last week we shared top email templates to help procure customer feedback, a guide to calculating the cost of email marketing, LinkedIn Inmail best practices and more! 6
How to create an audience profile in 5 steps (+ examples)
Tuesday, July 7, 2020
The Content Marketer By Brafton Last week we shared tips for creating an audience profile, the best video ideas out there right now, how to create an effective marketing plan and more! How to create an
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