Messages
3/10/2025
4 : 4
🥒 Now you’re in a pickle
This upstart grew sales by 29% YoY in a stalling industry View in browser mim-email-logo-2025-2 As liquor sales stagnated last year for nearly the first time in two decades, one segment of the market
3/7/2025
4 : 4
📦 What’s in the box?!
It's our Masters in Marketing kit giveaway! hey-Jul-17-2024-03-58-50-7396-PM whats-in-the-box-min Image owned by New Line Cinema. Source What's in the booooooox?! It's a surprise. For you!
3/5/2025
21 : 4
😎 Bustin' out budget benchmarks
Benchmark data by industry plus free budget templates View in browser Masters in Marketing You know that riddle that goes around the tubes now and then? “The poor have it. The rich need it. And if you
3/2/2025
21 : 4
🥊Today’s master is a knockout. Literally.
How this local business grew to 7 figures View in browser Masters in Marketing In addition to running a marketing agency with customers around the globe and a seven-figure local business, today's
2/27/2025
22 : 54
Help me help you!
Your opinion means everything hey-Jul-17-2024-03-58-50-7396-PM Can you believe Masters in Marketing is already 8 months old? Aw, so cute! And, like any anxious new parents, we want to know how we'
2/27/2025
10 : 4
👹 MrBeast x Morning Brew 🍵
Special guest content from MrBeast and Alex Lieberman View in browser hey-Jul-17-2024-03-58-50-7396-PM Normally, I wouldn't advise making your newsletter all about someone else's newsletter.
2/27/2025
7 : 34
🏐 Marketing like a castaway
Plus: A guide to influencer marketing View in browser Masters in Marketing Here's a hint as to the identity of today's master in marketing: When I asked what his pie-in-the-sky marketing dream
2/27/2025
6 : 44
🍗 Video marketing’s secret herbs and spices
The video ad strategy that led to a 46% increase in revenue View in browser Masters in Marketing Last month, the CEO and co-founder of Video Brothers told you that you need an entertainment strategy to
2/14/2025
2 : 34
🕵️Hey, kid! You lookin' for value?
Data-backed content strategy from the managing editor of the HubSpot Sales blog View in browser hey-Jul-17-2024-03-58-50-7396-PM Despite seismic shifts in the Google algorithm and the rise of short-
1/15/2025
14 : 4
😎Wake up, babe. State of Marketing just dropped.
Data and insights from 1.4k marketers globally View in browser hey-Jul-17-2024-03-58-50-7396-PM The webcomic XKCD once estimated that, on average, there are 10000 people hearing about something “
1/12/2025
21 : 4
✊🏽 Old marketer shakes fist at cloud
Why Hootsuite's CEO embraces Gen Z View in browser hey-Jul-17-2024-03-58-50-7396-PM I don't have to look any further than my own group chats to find stereotypical complaints about Gen Z in the
1/7/2025
21 : 4
👨🎤Turn and face the strange ch-ch...
Plus data from 700 marketing leaders View in browser hey-Jul-17-2024-03-58-50-7396-PM 56% of marketing leaders believe that marketing has changed more in the last 3 years than in the previous 50. And
1/5/2025
21 : 4
Crystal ball 🔮
Marketers' 2025 predictions View in browser hey-Jul-17-2024-03-58-50-7396-PM I went to a psychic when I was 22. She told me I was "about to take a long journey across the Atlantic." While
12/29/2024
22 : 14
😻A few of our favorite things...
700 marketing leaders can't all be wrong... hey-Jul-17-2024-03-58-50-7396-PM Raindrops on roses and whiskers on kittens. It's the time of year to think about your favorite things. So when Laura
12/22/2024
22 : 14
🤔A lingering suspicion...
Plus, what stands in most marketers' way... hey-Jul-17-2024-03-58-50-7396-PM Here at Masters in Marketing, Caroline, Laura, and I have interviewed some very bright minds from some very bold brands.
12/19/2024
7 : 4
🎧 Marketing: Spotify Wrapped Edition🎄
Be the first to market View in browser hey-Jul-17-2024-03-58-50-7396-PM By mid-December, my Instagram feed is overflowing with my friends' Spotify Wrapped playlists. So I started my festive, timely
12/19/2024
6 : 24
🤸🏾♀️ Main character energy
Plus: It's party time View in browser hey-Jul-17-2024-03-58-50-7396-PM We've all heard, ad nauseam, about the power of storytelling in marketing. But we don't often talk about the
12/10/2024
21 : 4
✉️ Yo dawg, we put a newsletter in your newsletter
With insights from 500+ newsletter operators. View in browser hey-Jul-17-2024-03-58-50-7396-PM It's about to get real recursion-y up in here because we just put a newsletter about newsletters in
12/10/2024
4 : 54
🎉The most fun brand in the world
Plus, why you should think less about marketing... View in browser hey-Jul-17-2024-03-58-50-7396-PM This week's master is always down for some fun, and he's got the receipts to show it. “The
12/3/2024
21 : 4
🐛 The tiny tweak that boosted CVR by 20%
Plus, new data on the goals of marketing leaders in 2025... View in browser hey-Jul-17-2024-03-58-50-7396-PM This week is all about tiny changes that make a big impact. Like how forgetting my Thousand