Mailbrew Marketing Weekly - Marketing Weekly #103

Sunday November, 2022

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Here's your weekly marketing brew. ☕️

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Blogs

Better Marketing - Medium

I’m a Writer. Here’s 3 Marketing Tips Derek Murphy Taught Me

Deon AshleighNov 25

SEO on a Budget — How to Rank Your Articles Without Paying for SEO Tools

Alex ManeaNov 25

Fill Your Content Calendar: 31 Social Media Content Ideas

Manisha DhalaniNov 25

My Keyword Research Trick on Quora Gets 100K Pageviews Per Month

Christopher KokoskiNov 25

The Secret to Figuring Out Exactly What Your Audience Wants You to Create

Alberto Cabas VidaniNov 23

Copyblogger

Content Series Guide: Turn One Idea Into a Fascinating 4-Part Story

Stefanie FlaxmanNov 22

Whether you’re a beginner blogger or a seasoned pro, at some point you’ll want (or need) to write a content...

The post Content Series Guide: Turn One Idea Into a Fascinating 4-Part Story appeared first on Copyblogger.

Buffer Resources

An Introduction to Tumblr

Tamilore OladipoNov 23

In this article, we walk through how to use Tumblr, as well as offering advice for making the most of it.

SEO Blog by Ahrefs

How to Use HARO (And Alternatives) to Get Killer Backlinks

Jenny AbouobaiaNov 25

So should you still try to get media coverage this way? Absolutely! There are tons of links up for grabs. Not just any links. Super high authority links that can drive traffic, leads, and sales. But how do you get…

Newsletters

First 1000

📧 Welcome Emails

Ali AbouelattaNov 22

Good, Great & Amazing examples

Carnage Issues

BFF ❤️ (Black Friday Forever)

Victoria KellyNov 24

This week's recap to read during your food coma.

The post BFF ❤️ (Black Friday Forever) appeared first on Carney.

Podcasts

Duct Tape Marketing

A How-To Guide On Getting Inside Of A Customer's Brain

ducttape.libsyn.comNov 25

In this episode of the Duct Tape Marketing Podcast, I interview Nancy Harhut. Nancy is the co-founder and Chief Creative Officer at HBT Marketing.A frequent conference speaker and author ofUsing Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses.

More About Nancy …

Ecommerce Marketing School with Ben Jabbawy

The #1 Thing You Can Do Now That Black Friday Is Here #566

share.transistor.fmPrivyNov 24

Try Privy for FREE today
Get your copy of The Ultimate Black Friday Calendar
Get your free SMS marketing templates
Get your copy of The Ultimate 2022 Ecommerce Holiday Calendar
Check out Privy on YouTube
Check out our book, The Ecommerce Marketing Handbook
Get your free copy of Ecommerce Marketing …

The Copyblogger Podcast

The Copywriter who Saved the Grand Canyon and an Inside Look at the Copyblogger Pod Business Model

anchor.fmCopyblogger Media LLCNov 25

On this episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) learn about Howard Luck Gossage, who was a brilliant ad man who saved the Grand Canyon. We also give a behind the scenes look at the business model of The Copyblogger Pod, as we brainstorm ways to monetize the show. …

Marketing Over Coffee Marketing Podcast

Now It’s Thanksgiving Break!

John Wall and Christopher PennNov 25

In this Marketing Over Coffee: No show today, just news to share: Direct Link to File Brought to you by our sponsors:The Mailworks and Marketing Architects The 2022 Buying Guide is Here! Get the high ROI only direct mail can deliver, work with a full service direct mail partner. With …

r/marketing

I will think up (bad) marketing ideas for your business.

240

156

I've been in marketing since 2015. Comment what your business does, and I'II provide unethical, misleading, illegal, and downright atrocious marketing ideas to promote your business.

All advice is given on a first come first serve basis. I will take all the credit when things go well, but will accept …

I’ve been asked to submit a 12 month plan for the marketing dept as 2nd stage of interview process (technical assessment).

111

112

I feel like this is a huge task. They want projections on key metrics, my history of achievement on similar metrics in the past, timelines, resources and expected activities (email, SEO, content, community etc).

They did not give me any business goals which is really essential before planning unless I …

I Studied Instagram, Pinterest, LinkedIn & TikTok’s Algorithm, Here’s What I learned!

1. Instagram’s Home Page Algorithm Explained

For Explore Feed: The platform calculates how much real-time engagement you got on your post based on your follower count. Then, Instagram takes that post to target users with your content. They choose users based on their recent search queries on explore page. Then, …

Marketing - Latest - Google News

Digicel excites customers with Christmas promotion | Loop St. Lucia - Loop News St. Lucia

Loop News St. LuciaNovember 26

The Welsh schoolboy who became a marketing genius working with the world's biggest companies - Wales Online

Wales OnlineNovember 26

What Is Search Forecasting And Why Is It Important? - Search Engine Journal

Search Engine JournalNovember 25

3 Timeless Elements of Storytelling That Will Grow Your Business - Entrepreneur

EntrepreneurNovember 24

Does Influencer Marketing Really Pay Off? - HBR.org Daily

HBR.org DailyNovember 24

FLASH SALE: Get 75% off annual subscription to Gene's Page247 - 247Sports

247SportsNovember 24

Shopify is testing a new universal search feature - Search Engine Land

Search Engine LandNovember 21

50% of Luxury Brands Will Disappear By 2030. What Are The Key Risks? - Jing Daily

Jing DailyNovember 21

Marketing Jobs on the Swipe Files Job Board →

Twitter

Top links from tweets

Which 3rd-Party Traffic Estimate Best Matches Google Analytics? - SparkToro

sparktoro.com

In July and August of this year, SparkToro solicited (via Twitter, our email newsletter, LinkedIn, Facebook, and Instagram) voluntary sharing of Google

The Best Damn Food & Drink Gift Guide 2022 - SparkToro

sparktoro.com

For the third year in a row, we’re back! Our annual food and drink gift guide features our favorite products — ones we’ve used ourselves, …

A Few Good Stories

collabfund.com

I recently had lunch with a guy who’s close with Warren Buffett.

Closure of Twitter Brussels office prompts online safety fears

www.ft.com

News, analysis and comment from the Financial Times, the worldʼs leading global business publication

Introducing Magician

blog.diagram.com

A magical design tool for Figma powered by AI

Black Friday edition | Semafor

www.semafor.com

newsletter

Marketers

Daniel Murray @Dmurr68

12 of the best Christmas ads

1. McDonald’s

22.4k

2.6kNov 26 · 7:33 AM

Alex Garcia 🔍 @alexgarcia_atx

Find an enemy.

Highlight their problem.

Position yourself as the solution.

21.3k

2.9kNov 25 · 10:38 AM

Matt Navarra @MattNavarra

Why Twitter won't suddenly break following mass workforce layoffs

Ex-Facebook Chief Security Officer @alexstamos explains: semafor.com/newsletter/11/…

853

292Nov 25 · 7:03 AM

Chase Dimond | Email Marketing Nerd 📧 @ecomchasedimond

Don’t sell a gym membership, sell a six pack.

Don’t sell a skincare routine, sell healthy skin.

Don’t sell a healthy diet, sell 5lbs less in X weeks.

Don’t sell the process, sell the outcome.

605

94Nov 26 · 8:00 AM

Aazar Shad @Aazarshad

7 free marketing newsletters so good you'll think you're stealing:

410

90Nov 26 · 6:00 AM

Taylor Lagace @TaylorLagace

I’m about to reveal one of the most profitable platforms to grow a DTC brand that NO ONE else is using.

Bookmark this to add 6-7 figures to your top line in 2023.

🧵

314

74Nov 25 · 10:57 AM

Andrea Bosoni @theandreboso

My friends finding it hard to believe that someone can make more money from a website than from a regular job reminds me that we live in a small bubble.

359

14Nov 25 · 3:25 AM

Katelyn Bourgoin @KateBour

10 un-ignorable Black Friday campaigns that you may have missed:

273

56Nov 24 · 5:59 AM

Amanda Natividad @amandanat

A truly great gift must have at least one of these qualities:

• Recipient needs it but would never think to buy it
• You've tried the product so you know it's good
• It's new and novel to the recipient

Need ideas? I got you.

10 underrated food & drink holiday gifts:

258

26Nov 23 · 10:01 AM

hiten.eth @hnshah

The happiest people are those who don't compare themselves to others.

203

29Nov 25 · 9:43 PM

Rand Fishkin @randfish

IMO this is an abuse of monopoly power. Either Google treats its own promotions the same way everyone else does, or it must sell/spin off Gmail.

Antitrust law needs to catch up, and get enforced.

212

20Nov 25 · 3:19 PM

Aleyda Solis 🇺🇦 @aleyda

Delighted to release the new design of my SEO consultancy Website, @orainti 🤩 as minimalist as the previous one, but with a refreshed image, powered by @Wix 👌 I'm blown away by their amazing support, platform flexibility and SEO-focused features 🙌

orainti.com

174

15Nov 24 · 2:40 AM

Joel Klettke @JoelKlettke

Cold outreach update from the guy who was skeptical/hated the entire idea:

+ 110+ positive responses

+ 56 total booked calls (first on Oct 21)

+ Email continues to crush LI

+ Lots of 'great timing' and 'I never respond to cold outreach but...' responses

2Nov 23 · 3:51 PM

Ross Simmonds @TheCoolestCool

Marketing Twitter will have people thinking if they aren’t a CMO by 30, make $175k a year, have time to play Wordle daily, don’t own a rental and aren’t running an affiliate site part time that they’re a failure.

Stop letting the internet play with your emotions.

Do you.

5Nov 26 · 4:52 AM

Matthew Kobach @mkobach

Name a more successful business family than the Kardashians. I’ll wait. twitter.com/michaelmiraflo…

Michael J. Miraflor @michaelmiraflor

The Kardashian family has launched 4 businesses that are now valued at over $1B dollars:

Skims ($3.2B Valuation)
Good American ($1.6B Valuation)
SKKN ($1B < Valuation)
Kylie Cosmetics ($1.1B Exit)

via @foundedbycelebs

7Nov 26 · 5:26 PM

Tim Soulo 🇺🇦 @timsoulo

The first "SEO Beers & Snacks" meetup in @ahrefs HQ in Singapore was a success!

More in-person events to come soon ;)

7Nov 24 · 6:54 PM

Nik Sharma @mrsharma

So @moizali and I need to record our BFCM recap episode for Limited Supply...

What did you see?

You can DM me and your numbers will stay anonymous (unless you want a shoutout!) 😊

DM me 👇 twitter.com/messages/compo…

2Nov 26 · 10:17 AM

JH Scherck @JHTScherck

Have a lot to be thankful for this year and turkey is overrated, so we went with Wagyu sliders with pickled red onion on a Hawaiian roll.

0Nov 24 · 8:03 PM

Kevin_Indig @Kevin_Indig

Anyone working in Growth would ask “what drove this?” as a natural reaction.

Don’t get me wrong. I think Twitter will improve and thrive.

But saying “numbers are up!” without adding a WHY means you don’t know or it’s not due to something you did.

Elon Musk @elonmusk

Twitter added 1.6M daily active users this past week, another all-time high

0Nov 23 · 12:58 PM

Miles Beckler @milesbeckler

Happy homemade pumpkin pie for brekkie-day.

Thanks for being you.

Let's make 2023 your best year ever!

1Nov 24 · 8:07 AM

Pe:p Laja 🇺🇦 @peeplaja

The wrong way to conduct message testing:
would you buy from this website?

The right way:

What's unclear?
Who is this for?
How interested are you in the value promised?
Why choose this company over others?

0Nov 23 · 12:14 PM

Benji Hyam @benjihyam

Probably no better time to be a profitable bootstrapped business.

The days of raising tons of money and blowing it on growth are over.

Idolizing smart strategic growth will make a comeback.

1Nov 24 · 7:41 PM

Jay Acunzo @jayacunzo

Thankful for your support here, on my newsletter, and via my show.

I spent ~7 years writing to no one but myself. The best part of my work now?

I still write just to myself. But I’ve found others like me who care about these things too.

Thank you.

Happy Thanksgiving 🍁

0Nov 24 · 5:20 AM

Brian Clark @BrianClark

From a neurological perspective, we feel better in pursuit of a goal than we do once we’ve achieved it.

The culprit? Dopamine.

But there's a better way to a get a fix of our favorite neurotransmitter.

further.net/tyranny-of-mor…

3Nov 24 · 8:49 AM

#MarketingTwitter

celsoplanosdesaude @celsoteixeiraaa

Planos de Saúde para VOCÊ, sua FAMÍLIA e sua EMPRESA (a partir de 2 vidas). Solicite uma COTAÇÃO!
cutt.ly/celsoplanosdes… #vendas #marketingdigital #planosdesaude #negociosonline #socialmedia #follow #cotação #publicidadeonline #negociodigital #vendasonline #marketingtwitter

0Nov 27 · 5:17 AM

Sabiha @Sabihaparves

Marketing hacks .you should do🥰

#marketingdigital #marketingtips #MarketingSuccess #marketingtwitter
#marketingautomation

0Nov 27 · 5:02 AM

Pony Express HQ @PonyExpresshq

Pony Express HQ is a two-way business texting platform that makes it easy to have real-time text message conversations at scale.

Discover more: bit.ly/3ATtbMn

#Marketing #marketingtwitter #businessowner #communication #Message #Text #retailers #jewelrydesign #auction

0Nov 26 · 5:55 PM

Yashim Victor @YashimVG

do you ever feel the urge not to overshare on your marketing strategy?

#marketingtwitter #MarketingStrategy

0Nov 26 · 2:54 PM

Christine Gritmon ❤️ #ChatAboutBrand @cgritmon

Let’s all wish the very happiest of birthdays to The Queen of #MarketingTwitter, @ThatChristinaG !!! ❤️🎂❤️

0Nov 26 · 11:52 AM

Laura Leiva @lauraaleiva

Sending out birthday wishes to the queen of #MarketingTwitter: @ThatChristinaG 🎉🥳

0Nov 26 · 11:51 AM

VEEWAR_PLATFORM @VeewarPlatform

DIY: maak een verrassende #interactieve #kerstkaart met #AugmentedReality. Met #VEEWAR toon je augmented video's audio knoppen of leuke #3D animaties. Bekijk de demo! veewar.com/kerstkaart-int… (168) #XMAS #christmas #card #christmascard #kerstkaart #AR #marketingtwitter

0Nov 26 · 11:00 AM

Britt Taylor (she/her) @thetinycoast

Happy #SmallBusinessSaturday! Find a huge list of free resources for growing your business online: tinycoastdigital.com/digital-market…

#marketingtwitter #smallbusiness #digitalmarketing #marketingtwitter #startup #business #businesstips

0Nov 26 · 9:11 AM

Charley T | FB Ads & Biz Growth Expert @CTtheDisrupter

Facebook Ads Best Practices 30 Days of 30 🧵

*MEGA THREAD*

Day 26: Drop Shipping to Brand Building
How to take good marketing & getting lucky, and turn it into a real longterm source of freedom and happiness

#MarketingTwitter
For more resources go to links.facebookdisrupter.com

0Nov 26 · 6:00 AM

celsoplanosdesaude @celsoteixeiraaa

Planos de Saúde para VOCÊ, sua FAMÍLIA e sua EMPRESA (a partir de 2 vidas). Solicite uma COTAÇÃO!
cutt.ly/celsoplanosdes… #vendas #marketingdigital #planosdesaude #negociosonline #socialmedia #cotação #publicidadeonline #negociodigital #vendasonline #marketingtwitter #natal