Mailbrew Marketing Weekly - Marketing Weekly #105
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Here's your weekly marketing brew. ☕️
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Blogs
Does content marketing mastery mean you’re the best all around? The best copywriter, the best graphic designer, the best blogger?...
The post 5 Keys to Content Marketing Mastery in 2023 appeared first on Copyblogger.
The easier your website is to use, the more people use it. An essential part of “easy to use” is intuitiveness. Intuitive design means that when a user sees it, they know exactly what to do. Intuitive design is invisible. Design is intuitive when users can focus on a task at …
Newsletters
It's a week of testing new marketing channels, content strategies, and (best of all) gifts.
The post Growin’ as Your Goin’ 🌱 appeared first on Carney.
Podcasts
In this episode of the Duct Tape Marketing Podcast, I interview Tom Peters. Tom is coauthor of In Search of Excellence—the book that changed the way the world does business and is often tagged as the best business book ever. Twenty books and forty years later, Tom is still …
On this week’s episode, Ethan Brooks (@damn_ethan) talks to growth marketer, Ryan Carr (@ryan_boat). They discuss their work at HubSpot and The Hustle. Ryan also speaks about ad creative, sales letters, and content distribution.
--- Send in a voice message: https://anchor.fm/copyblogger-podcast/messageIn this Marketing Over Coffee: In this episode Nancy Harhut talks about driving customer action and loyalty by prompting instinctive responses Direct Link to File Brought to you by our sponsors:Marketing Architects and Rocket Money Get Nancy’s book Using Behavioral Science in Marketing here Sparked by Chialdini 7:11 Unlock the …
Hello there! On today’s episode we dive into what’s happening at Twitter and how it will impact marketers. We also share some advice for getting more engagement on Twitter, featuring a brand new Buffer feature, Twitter Threads scheduling. Learn more about threads scheduling at https://buffer.com/twitter.
I hope you …
Where are you based? How many years of experience do you have? What kind of work do you do? How did you get to where you are now? Do you enjoy your job?
Just wondering if anyone in the industry is having similar experiences. I will receive the occasional project but complete that in a day and then I have a week with nothing much to do. I manage the social media and then spend the rest of the day doing Facebook Blueprint …
Marketing Jobs on the Swipe Files Job Board →
Kia's rebrand is confusing people.
People are mistaking Kia's new logo for "KN."
Because of that, over 30,000 people are searching for "KN Car" on Google.
So, If I'm Kia this is how I'd capitalize on the oppurtunity:
Bad Facebook Ads:
• Here's why we are awesome
• Here's 50% off
• Check our high-tech product
• Generic value prop
Good Facebook Ads:
• Here's your pain, we get it
• Here's your transformation
• Here's a relatable story, no gimmicks
• Here's an offer you can't refuse
Copywriting Tip:
Use odd numbers instead of even ones.
Examples:
- ”How to grow your biceps in 19 days”
- “13 reasons why you should buy our makeup”
- “7 beginner mistakes adults make in the gym”
Odd numbers → more curiosity → more clicks.
You’re 20 minutes from death.
And these are the 5 most common regrets according to a palliative care nurse and how you can avoid them at all costs:
This is a big deal 😲
TikTok just added location tagging for videos 📍
TikTok search is about to get a LOT more useful for users and businesses
Bytedance is coming for you, Google
Twitter etiquette:
If you reply in disagreement, you should "like" the OP's tweet or else you just look aggressive.
Agree or disagree?
Assuming your potential customers think—and buy—just like you is what’s keeping you stuck.
Don’t assume. Ask.
Last week I sat down with @ethan_l_s from @graphitegrowth to learn what it takes to win at SEO.
Graphite has helped companies like MasterClass, Thumbtack, Robinhood, Netflix, and Honey develop their SEO strategies.
Here are the 5 most important things to know about SEO:
Guess if I were the new, megalomaniacal owner, I'd also limit the reach of tweets like this. 🙄🙄🙄
(and yes, I clicked through to the warning, which appears genuine, but it provides no logical details on why)
Quite a lot of head-in-sand copywriters trying to pretend AI isn't going to have a substantial impact on their industry in the next few years.
We’ve got a solution that could generate an extra $295k every month for the folks over at Blueland while keeping their ad spend the same.
Here’s the playbook for free:
(This’ll work for any ecom store)
Yesterday someone impersonated me with a fake account.
I reported it, submitted my ID and in a few minutes it was gone.
Really surprised about how smooth the process was.
7 months ago, we launched @hooxco to make high-converting landing pages available to anyone.
We are now a team of 24 people and looking to hire a NYC-based, Account Manager! 🙌
If that’s you, please DM or email me.
If you know someone, send them my way and I’ll send you $5k!
Looking for podcast guests for The Marketing Millennials podcast for the following topics:
- Marketing Psychology
- Content Creation
- Creating Demand
- Content Strategy
- Internal Marketing
- Ad copywriting
Tag the best people you know at any of these topics 👇
Hiring for 3 roles
- Audience/panel recruitment marketer
- Content writer + marketer
- R&D product manager (technical)
If looking, holler at me.
People can barely write. Suddenly with AI, we’re excited for them to be editors?
That’s a whole different (and difficult) creative skill to master.
I’m all for finding ways to advance creative work using tech, but “everyone can just be editors now!” ain’t it.
Many jobs/careers are going to evolve so quickly that I foresee a rise in humanities majors over the next two decades.
Instead of studying the fundamentals of a job that might be obsolete in a few years, it will be more important to learn how to learn.
I'm about 1,000 subscribers away from hitting my end-of-year goal for Swipe Files of 15,000 🚀
Think you can help me make it? 🙏
From micro blogging to blogging
@elonmusk confirms that character count will increase to 4000
#MarketingTwitter get ready!
#BLOG: Maak je kerstkaart binnen enkele minuten interactief en persoonlijk met #augmentedreality met VEEWAR! Met #ar kun je je op een innovatieve manier onderscheiden! Lees nu de blog: veewar.com/kerstkaart-int… (101/2) #kerstkaart #kerst #marketingtwitter
#BLOG: Make your Christmas card interactive and personal in minutes with #augmentedreality with VEEWAR! With #ar you can distinguish yourself in an innovative way! Lees nu de blog: veewar.com/kerstkaart-int… (103/1) #christmas #christmascard #xmas #marketingtwitter
How Personal Brands (in the workplace) contribute to Digital Influence - a blog by @TBorreson11 buff.ly/3X1DgS1 #digitaltransformation #digitalmarketing #digitalselling #socialselling #digitalselling #marketingtips #MarketingSuccess #marketingtwitter #marketingagency
3/3
We start to build the site map with the 4 categories
Content, Audience, Interactions, Comparison.
#buildinpublic #nocode #marketingtwitter
After spending so much money on marketing and you are expecting high ROI. What method are you using? Do you have a drawer plan?
Dm for consultation!
#Marketing #marketingtips #marketingtools #marketingtwitter #AffiliateMarketing #affiliate #Freelancework #FreelandMustGo #ENGFRA
Are you looking for a new place to call home?
Let's connect for free consultation now!!
#caturday #home #realestateinvestor #realestatelife #investment #consultation #weekendvibes #WeekendWisdom #marketingtwitter
12/12 Chegando e não sabe onde comprar hennas para você? Tenho a solução, clique no link abaixo para poder acessar e comprar a sua,mas corra,antes que acabe!!!
linktr.ee/jooaooofc
#sobrancelha #Shopee1212 #marketingtwitter #henna #CopaDoMundo2022 #FIFAWorldCup
#BLOG: Make your Christmas card interactive and personal in minutes with #augmentedreality with VEEWAR! With #ar you can distinguish yourself in an innovative way! Lees nu de blog: veewar.com/kerstkaart-int… (103/1) #christmas #christmascard #xmas #marketingtwitter
Project of the weekend
1/2
Build a small application that will personally help me use twitter data to analyze and optimize my twitter
marketing strategy.
#buildinpublic #nocode #marketingtwitter
DIY: maak een verrassende #interactieve #kerstkaart met #AugmentedReality. Met #VEEWAR toon je augmented video's audio knoppen of leuke #3D animaties. Bekijk de demo! veewar.com/kerstkaart-int… (168) #XMAS #christmas #card #christmascard #kerstkaart #AR #marketingtwitter
7 Top Social Media Tips 2021 - Make New Friends and Make Money ... dld.bz/jx3qC RTplz #socialmediatips #MarketingTwitter #Promote
Thanks for reading!
Have a great week. 🤓
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