Michelle WilesJan 6
Mailbrew Marketing Weekly - Marketing Weekly #109
8
Sunday January, 2023
👋 Good day!
Here's your weekly marketing brew. ☕️
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Blogs
What White Lotus, Glass Onion, and Triangle of Sadness imply about culture
12 lessons I learned from spending $15K on Amazon FBA
Holmes NguyenJan 6
5 Simple Ways To Boost Your Online Traffic
Rui AlvesJan 6
The Future Of Event Marketing
Saurabh SharmaJan 6
Play to Your Strengths and Supercharge Your Business
Sonia SimoneJan 5
It’s often much easier to focus on what’s not working, rather than play to your strengths. Have you ever stayed...
The post Play to Your Strengths and Supercharge Your Business appeared first on Copyblogger.
How I Got 10,000 Followers on LinkedIn by Being Myself
Nate ShalevJan 5
LinkedIn is a common marketing platform for small businesses, but Nate Shalev was surprised to find that they found even more success when they were vulnerable in their posts. Here is their strategy for success today.
Grammarly’s SEO Strategy: 11 Interesting Insights
Joshua HardwickJan 6
If Grammarly bought this same traffic via Google Ads, it would cost an estimated $5.1M per month. In this post, I’ll share 11 takeaways from my deep dive into the company’s SEO strategy. Grammarly gets an estimated 7.8M monthly search…
Read more ›
Why Marketers Should Follow Their Audiences, Not Predict the Future
Rand FishkinJan 3
It’s 2017, and you convince your executives to be early adopters of the #Web3 trend. Blockchain-based product investments, marketing with NFTs, perhaps your own crypto coin. It’s fun, interesting, and it feels like you’re ahead of your competition on a rising tide that will lift all ships. Only trouble is, …
Newsletters
Just Followin’ Up
Shannon SankeyJan 5
Big week for people who circle back.
The post Just Followin’ Up appeared first on Carney.
Podcasts
The Winning Agency Formula For Steady Growth And Continuous Profit
ducttape.libsyn.comJan 6
In this episode of the Duct Tape Marketing Podcast, I interview Marcel Petitpas. Marcel is the CEO & Co-Founder of Parakeeto, a company dedicated to helping agencies measure and improve their profitability by streamlining their operations and reporting systems. Marcel isalso the fractional COO at Gold Front and …
Ben's Big Announcement with Big Plans for 2023 #568
Today, Ben tells us his big plans for 2023, as well as introduces a new host for the Ecommerce Marketing School podcast. This year, it's all about cutting the fluff and telling store owners EXACTLY what they need to know to grow their business in 2023. Also, we welcome Tony …
It's Time for a Creator Spotlight: Chenell Basilio
Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) sit down to discuss what their plans are for their SaaS product as well as a couple really cool creators in the newsletter space.
Creator mentioned in the show:
Twitter @chenellco https://twitter.com/chenellco?s=21&t=exDIXfp3BkCZLPaADvjsLQ
Happy New Year 2023!
John Wall and Christopher PennJan 5
In this Marketing Over Coffee: Learn about ChatGPT, EEAT, Hot Wings and more! Direct Link to File Brought to you by our sponsor: LinkedIn Is Google afraid of ChatGPT? AI Hallucinations Why you can’t let your business ride on organic traffic alone 10:41 LinkedIn – We’ve got a special offer …
7 Important Skills You Need to Be a Successful Social Media Marketer (Repeat)
A decade ago, the role of a social media manager might not have even existed. Today, however, almost every company is involved in social media one way or another.
But what does it take to be a great social media manager? What are the skills to master in order to …
The "2023 How-To-Get-Clients Playbook" From an 8-Figure Marketer
I think this is one of the best subreddits in our industry, I don't think I've contributed enough. I'm close to $20M in digital advertising spend, I manage campaigns for 200+ businesses and have generated $50M in revenue for companies globally.
So I believe there's a lot of information & …
I’ve worked with Brands like Apple & Adobe For Instagram Strategies. Here’s My Insights on Instagram Growth In 2023
Building A Feed Identity
You recognise your friend from a mile away because you constantly see him in the same outfits and looks. Instagram uses photo-recognition to analyse the visual identity of your content.
That’s why keeping a constantly similar content design and format will help you a lot to …
You have 1 month to become a world class marketer. What courses, books or articles do you consume?
I’m taking a huge step up in the corporate world and I want to make sure I can deliver the goods. I have 1 month to focus and sharpen my sword, what would you recommend?
Marketing Jobs on the Swipe Files Job Board →
WSJ News Exclusive | ChatGPT Creator Is Talking to Investors About Selling Shares at $29 Billion Valuation
A tender offer at that valuation would make OpenAI one of the most valuable startups in the U.S., bucking a tech retrenchment.
/cdn.vox-cdn.com/uploads/chorus_asset/file/24038601/acastro_STK109_microsoft_02.jpg)
Microsoft to challenge Google by integrating ChatGPT with Bing search
ChatGPT could make Bing search results more humanlike.
Kevin_Indig While I think AI (specifically, LLMs) could reshuffle the cards a but for Google and Bing, adding ChatGPT to search feels rushed. Maybe as a beta fea…
Aleyda Solis 🇺🇦 "Microsoft is reportedly planning to launch a version of Bing that uses ChatGPT to answer search queries." 👀 theverge.com/2023/1/4/23538… /ht @vree…
Make a Name For Yourself
Language is one of the oldest and most resilient forms of leverage. If you nail the language that represents your idea, and deliver on the …
2023: Year of Customer Success & Gross Churn
We are experiencing the first significant economic headwinds since SaaS became mainstream. For over a decade we have been in an unnatural zero interest-rate policy …
What explains recent tech layoffs, and why should we be worried? | Stanford News
As layoffs in the tech sector mount, Stanford Graduate School of Business Professor Jeffrey Pfeffer is worried. Research – by him, and others – has …
Twitter Tests Updated Format for Tweet View Count Display
Twitter’s new view count display hasn’t been hugely popular, but this might help.
Alex Garcia 🔍 @alexgarcia_atx
I've worked on over 300+ landing pages and generated over 8-figures.
So, I put together a blueprint for you to optimize your landing pages.
Here are 11 tips to increase your conversion rate:
1.9k
277Jan 07 · 7:29 AM
Daniel Murray @Dmurr68
Kit Kat has incredible out-of-home ads. Here are 7 of the best:
1/
1.3k95Jan 05 · 9:29 AM
Katelyn Bourgoin @KateBour
The best advice I ever got about choosing a target market:
“You can’t boil the ocean. Get more specific.”
56280Jan 06 · 5:53 AM
Tim Soulo 🇺🇦 @timsoulo
[NEW] Organic competitors 🔥
..in @ahrefs Site Explorer.
1. The chart shows top 5 sites that rank for the same keywords as your target.
2. Add any other website to the chart.
3. Select any two dates and see how the competitive landscape changed in that timeframe.
Try it out!
56259Jan 05 · 11:33 PM
Chase Dimond | Email Marketing Nerd 📧 @ecomchasedimond
ChatGPT is the most powerful tool in the world.
But most people are using it wrong.
Here are 5 prompts you can steal to 10x your email copywriting results👇
34356Jan 07 · 3:47 PM
Andrea Bosoni @theandreboso
I appreciate people who don’t post only to get engagement.
Too much templated stuff on my feed lately.
Don’t let likes dictate all of your content strategy.
35413Jan 06 · 5:09 AM
Lenny Rachitsky @lennysan
Planning to do a bunch of "How X builds product" deep dives in the coming months.
Have a bunch in the works, but can anyone recommend who specifically I ideally interview at (1) Google, (2) Stripe, (3) Snowflake, (4) Shopify, and (5) Microsoft on how they build product?
3479Jan 06 · 3:03 PM
Jeremy Moser @jmoserr
7 quick SEO headline frameworks that will 3-5x your CTR:
23934Jan 07 · 8:16 AM
Rand Fishkin @randfish
Why are all the big, super-profitable tech companies doing layoffs right now? And what have, historically, been the results?
news.stanford.edu/2022/12/05/exp… This interview with a Stanford professor who specializes in layoff analyses is fascinating.
19462Jan 06 · 10:33 AM
Matt Navarra @MattNavarra
Social media managers
Be the first to know about
- New platform features
- Platform outages eg #instagramdown
- Latest social media trends & tactics
Join the Geekout News Alerts Channel on WhatsApp
It's free!
1,900+ people joined already
🔐Request Access 🔐
[see next tweet]
11582Jan 05 · 10:12 AM
Amanda Natividad @amandanat
Classic content marketing: Creating content based on high-volume keywords.
Modern content marketing: Creating content based on rising trends.
17813Jan 05 · 9:03 AM Aleyda Solis 🇺🇦 @aleyda
My ChatGPT for SEO post has quickly become my most popular post + shared tweet 🤯 SEOs are hungry to leverage it 💪 👇
Aleyda Solis 🇺🇦 @aleyda
ChatGPT for SEO: 20 Ways to Leverage ChatGPT in your SEO Activities 🤖
* Cluster keywords based on relevance
* Classify keywords based on intent
* Generate metadata
* Generate structured data
* Generate redirects rewrite rules
My latest post 🤩👇 aleydasolis.com/en/search-engi…
13317Jan 05 · 1:05 PM Kevin_Indig @Kevin_Indig
Neeva just launched a very interesting take on integrating generative AI into search.
Notice how you get one answer based on several websites.
Instead of several results from many websites, you get one result from many websites.
12217Jan 05 · 2:24 PM
Taylor Lagace @TaylorLagace
Over 8 years ago, there were easy million-dollar opportunities with Facebook ads.
This year, the next gold rush in influencer marketing is here.
Make 7 figures with it this year. 👇
10532Jan 06 · 1:00 PM
hiten.eth @hnshah
"Don't Take Anything Personally. Nothing others do is because of you. What others say and do is a projection of their own reality, their own dream. When you are immune to the opinions and actions of others, you won't be the victim of needless suffering." Don Miguel Ruiz
699Jan 07 · 10:04 PM
Ross Simmonds @TheCoolestCool
Shout out to everyone stepping out of their comfort zone to chase big dreams and secure the bag in 2023.
577Jan 05 · 7:17 AM
Joel Klettke @JoelKlettke
I've spent too much of my career collecting bricks instead of building houses
586Jan 05 · 7:10 AM
JH Scherck @JHTScherck
Generative AI is clearly changing the writing and editing process, and sure, low quality sites will auto generate posts 24/7, but if a feed of raw information was actually what people wanted, the AP would have the biggest audience on the planet and Fox News wouldn't have pull.
3110Jan 05 · 3:38 PM
Brian Clark @BrianClark
Damar Hamlin is awake and communicating. One of his first questions:
"Did we win?"
I don't know if that question makes me happy or sad, but I'm glad he's alive and hopefully on his way to recovery.
371Jan 05 · 11:59 AM
Jay Acunzo @jayacunzo
Creating meaningful content takes TIME.
Doesn’t matter the tool, talent, or budget. It takes time.
Don’t ask others for shortcuts. Don’t ask AI to be anything more than your intern. Don’t ask for more output from freelancers.
Ask yourself: are you willing to invest the time?
202Jan 05 · 4:30 AM
Aazar Shad @Aazarshad
The feeling when you found 3 creatives that work and you don’t need to work on that account for a month💪🏼
182Jan 05 · 5:59 AM
Benji Hyam @benjihyam
First client closed for the year 🤝 I have a feeling 2023 is going to be a great year
190Jan 05 · 9:47 AM
thetop3best.in @thetop3best
Attention Everyone!!!
Here's The Best Selling Handbags For A Perfect Gift!
thetop3best.in/best-selling-h…
#marketingtwitter #handbags #fashion #bags #handbag #bag #accessories #style #slingbag #onlineshopping #purse #handbagsforsale #shoes #handmade #clutch #shopping #totebag #handb…
10Jan 07 · 10:12 PM
azaan @Azanthemarketer
Marketing hackes you should know🙂
#marketingtips #marketingtwitter
00Jan 07 · 9:37 PM
PrimoStats @PrimoStats
👋 #ContentMarketers
What's one thing you wish every content marketer knew?
#MarketingTwitter
10Jan 07 · 9:22 AM
Cookies MKT Agency @CookiesMKTAgenc
Hola Emprendedores 👋🏼😊
Tenemos un mensaje para ti.
#CookiesMKTAgency 🫰✨ #SLP #SanLuisPotosi #Mexico #publicidade #marketingtwitter #BrandingDesign #community #Management #branding #marketplace #smallbusiness #emprendedores #negociosonline #Sale
00Jan 07 · 9:12 AM
Angelo (he/him/his) @angelojasa
Hi #MarketingTwitter, my husband's org @OutandEqual, is hiring several MarComms positions including a #SocialMedia Manager.
If you're in the non profit, workforce, #LGBTQ+ advocacy space, check it out! 💜✨
outandequal.org/joinourteam/
51Jan 07 · 8:58 AM
Rated ★★★★★ 🇪🇺 ❤ 🇺🇦 @Best_Biz_Ads
7 Top Social Media Tips 2021 - Make New Friends and Make Money ... dld.bz/jx3qC RTplz #socialmediatips #MarketingTwitter #Promote
10Jan 07 · 7:08 AM
🦄 ρεχά ακσοϊ 🦄 @rheosta
Hey #UK people! 🇬🇧 Need your help with a survey I’m conducting, it’s 100% anonymous and academic-purposes only. Please fill out+share if possible: forms.gle/HdrFUWw2mmmgSh… #Marketing #marketingtwitter #AcademicTwitter
00Jan 07 · 2:31 AM
Peter Neil™ @neil_kel
Product Differentiation Strategies: How Businesses|Products Can Stand Out in the Market.
Product differentiation is the process of distinguishing a product from others to make it more attractive and retain its customers.
#business #Marketing #marketingtwitter #branding
20Jan 07 · 1:00 AMThanks for reading!
Have a great week. 🤓
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Marketing Weekly #108
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How to Effectively Leverage User Insights for Better Product Decisions • 3 Ways to Grow Your Email List Today Without Really Trying • Make money writing — 9 proven ways to monetize your blog • How to
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