M Ahmed TayibJan 14
Mailbrew Marketing Weekly - Marketing Weekly #110
15
Sunday January, 2023
👋 Good day!
Here's your weekly marketing brew. ☕️
⚡️ Powered by Mailbrew • Brought to you by Corey of Swipe Files
Blogs
Top 10 E-commerce Trends to Look out for in 2023
Celebrating Inclusion at Community Colleges
eDesign InteractiveJan 13
How to Stop Producing Commodity Content
Holmes NguyenJan 13
5 Content Writing Myths That Can Ruin Your Content Marketing Efforts
Cristina NeaguJan 13
20 Evergreen Content Examples That Produce Lasting Results
Aaron OrendorffJan 12
I’m sure you’ve heard this stat: more than four million blog posts go live every single day. And that’s just...
The post 20 Evergreen Content Examples That Produce Lasting Results appeared first on Copyblogger.
7 Social Media Predictions for 2023 (according to experts)
Tamilore OladipoJan 12
If there’s one thing we love to check on at the end and beginning of any year, it’s the trends. Who got what right — or wrong? What did no one see coming? It’s all fascinating to witness.
Perhaps antithetical to my love for
How to Use Google Keyword Planner in 2023 
In this guide, you’ll learn how to get some serious SEO value from Keyword Planner. Google Keyword Planner is free. All you need is a Google Ads account to use it. To set one up, go to ads.google.com, click “Start…
Joshua HardwickJan 13
In this guide, you’ll learn how to get some serious SEO value from Keyword Planner. Google Keyword Planner is free. All you need is a Google Ads account to use it. To set one up, go to ads.google.com, click “Start…Read more ›
The Creator Economy Is Far From Overblown
Rand FishkinJan 8
I came across Alex Kantrowitz’s The Creator Economy Was Way Overblown in my weekend reading. It’s well-written, but completely wrong. Here’s an excerpt of the core arguments: “After years of hype, the Creator Economy is slamming into reality. Influencer programs are shuttering. Investment is drying up. And worsening economic conditions are threatening …
Newsletters
Hats Off to Hybrids 🧢
Shannon SankeyJan 12
Everyone's a generalist these days.
The post Hats Off to Hybrids 🧢 appeared first on Carney.
Podcasts
How To Build A Business That Builds Leaders
ducttape.libsyn.comJan 12
In this episode of the Duct Tape Marketing Podcast, I interview Robert Glazer. Robert is the Founder and Chairman of the Board of Acceleration Partners, a global partner marketing agency, and the recipient of numerous industry and company culture awards, including Glassdoor’s Employees’ Choice Awards two years in a …
Utilizing Purchase Data from the Holidays to Maximize Sales in The New Year #571
You just experienced the busiest (and hopefully most lucrative) time of the year for your business. Onto the new year... right? Wrong.
In today's episode, Steve Lunt, Sr. Manager of Customer Success at Privy shares how to analyze and utilize ALL of that customer behavior and purchase data to keep …
Here is how we 10Xed our leads with cold outreach
This week Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about how the team over at digitalcommerce.com have been able to 10X their leads. They also discuss the different softwares they used that have been instrumental in increasing the amount of cold outreach they are doing.
Awesome people mentioned: …
AJ Wilcox Talks about LinkedIn Ads
John Wall and Christopher PennJan 13
In this Marketing Over Coffee: In this episode Ad Agency owner A.J. Wilcox talks about LinkedIn Advertising Strategies Direct Link to File Brought to you by our sponsor:Marketing Architects Getting Started In Advertising through marketing and tech at school Making Domo the largest spending account Unlock the power of TV …
To demonstrate the power of ChatGPT for the future of marketing, here's a sample of how you can generate entire campaigns for a dog grooming business -- in under five minutes
I've seen a lot of skepticism in the marketing world about the new AI tool ChatGPT and it's potential for use in marketing. I think a lot of this skepticism comes from people who've never used it, so I wanted to demonstrate it's power. Note: Everything in this post took …
How many of you in marketing work 100% remotely?
So, I'm looking to buy my first house and I want to live somewhere where my money goes a lot further and really just gain financial independence. But the problem is, as we all know, marketing jobs tend to thin out the further you go from major metropolitan areas. And …
Chat GPT review for marketing users
Wanted to share my review of ChatGPT by OpenAI with you all. I've been playing around with it over the holidays and I have to say, I'm blown away by its accuracy, attention to detail, and ability to write with perfect spelling and grammar. I've also tried tools like Copy.ai …
Marketing Jobs on the Swipe Files Job Board →
SwipeWell - Save all your marketing inspiration in one place | Product Hunt
The only tool dedicated to helping you save, organize, and reference marketing examples (so you never feel stumped). Use code PRODUCTHUNT to save 20% on …
Corey Haines LIVE on Product Hunt! 🎉 SwipeWell has officially launched 🚀 Today is a big day. Come show some support and help us make a splash today. 🤓 producth…
Katelyn Bourgoin I’ve been using SwipeWell for months and it’s awesome Every marketer should have a swipe file—SwipeWell makes it easy and fun to build one that wor…
Aleyda Solis 🇺🇦 Just upvoted and registered! Can't wait to start "Swiping" 🤩🙌 Congrats @coreyhainesco on the launch
Aazar Shad Amazing product, check it out. Loved the ease of maintaining my swipe file there instead of 1000+ folders
Medium embraces Mastodon - 3 Min Read
The fediverse is a breath of fresh air for writers and social media
Rand Fishkin Medium went full throttle with the launch of their Mastodon instance today: blog.medium.com/medium-embrace… Also appreciate this set of curated reso…
Matt Navarra RT @chrismessina: Medium embraces @joinmastodon — as a short form alternative to Twitter for authors. blog.medium.com/medium-embrace… /by @tonys…
TikTok undercuts social media rivals with cheap ads in battle for growth
News, analysis and comment from the Financial Times, the worldʼs leading global business publication
Rand Fishkin #TikTok is using price as growth lever for advertisers. The platform charges considerably less than rivals: 1K ad impressions on TikTok cost ~50% les…
Matt Navarra TikTok undercuts social media rivals with cheap ads The cost to obtain 1,000 impressions from ads on TikTok is: - 62% less vs Snapchat - 50% less v…
Bankrate: Guiding you through life's financial journey
Use Bankrate.com’s free tools, expert analysis, and award-winning content to make smarter financial decisions. Explore personal finance topics including credit cards, investments, identity protection, autos, …
Wil Reynolds OOH that edited by / reviewed by is super interesting. It's a way to say "we were transparent, and also had a certain quality level via editors and…
Aleyda Solis 🇺🇦 Interesting that they’re disclosing it, especially in a YMYL sector 👀 worthy to monitor! I believe we will see more of this happening to accelerate c…
Opepen Edition · ZORA Create
ZORA’s creator toolkit makes it easy to create an NFT collection, with tooling that scales with your creative ambitions
Avatar AI
Create AI Avatars, Magic Avatars, AI Profile Pictures (PFPs), AI Photography, Photorealistic AI, Pet Portraits, Dating Photos, Couples Photoshoot, LinkedIn Professional Profile Photos with Artificial …
Andrea Bosoni @theandreboso
So apparently Google said they don’t care if content is written by AI or humans as long as it’s helpful and created for people first 🤔
797
62Jan 14 · 6:00 AM
Alex Garcia 🔍 @alexgarcia_atx
10 Marketing tips to help you grow your startup that I wish I knew years ago:
23845Jan 14 · 8:50 AM Corey Haines @coreyhainesco
LIVE on Product Hunt! 🎉
SwipeWell has officially launched 🚀
Today is a big day. Come show some support and help us make a splash today. 🤓
producthunt.com/posts/swipewell
20956Jan 12 · 12:01 AM
Chase Dimond | Email Marketing Nerd 📧 @ecomchasedimond
Bad copywriting aims for cleverness.
Good copywriting aims for clarity.
20740Jan 12 · 7:30 AM
Jeremy Moser @jmoserr
7 words to use in your headlines to grab attention:
1. free
2. simple
3. secret
4. weird
5. unfair
6. cure
7. strange
What would you add?
13517Jan 14 · 8:00 AM
Taylor Lagace @TaylorLagace
We just released our influencer marketing cheat sheet to make you an internal talent scout for your brand.
With this doc, you’ll be able to identify high-quality content creators who you KNOW are good enough for you to work with.
& we’re giving it away for free.
Keep reading.
8635Jan 13 · 12:22 PM Rand Fishkin @randfish
When I see lovely tweets from people in my feed:
- Sharing stories
- Giving advice
- Telling me about their day
- Commenting on some trend
And they have ~30 impressions, no RTs, 1 like... It makes me sad. The winner-take-all model of the engagement algo here is depressing.
1118Jan 12 · 3:09 PM
Kevin_Indig @Kevin_Indig
There has been a lot of buzz around Bankrate using AI to generate some of its content - but how does it perform?
Using a site query, I found that about 350 articles on Bankrate were generated with AI.
10314Jan 12 · 11:06 AM
Nik Sharma @mrsharma
If you're not solving a top-5 problem in someone's head, you'll always be swimming upstream for sales.
Whether you're B2B, B2C, or P2P, selling a solution is always the fastest way to close a deal.
1089Jan 12 · 8:04 AM Aleyda Solis 🇺🇦 @aleyda
Google is ok with AI content as long as it’s high quality and helpful for users 👇
Google SearchLiaison @searchliaison
@blairmacgregor @JohnMu As said before when asked about AI, content created primarily for search engine rankings, however it is done, is against our guidance. If content is helpful & created for people first, that's not an issue.
twitter.com/dannysullivan/…
wired.com/story/ai-gener…
developers.google.com/search/docs/es…
6927Jan 12 · 5:55 AM
Lenny Rachitsky @lennysan
Love this story from @npilosof, on why Evernote didn't reach their potential
837Jan 12 · 12:37 PM Aazar Shad @Aazarshad
Have you heard about this copywriting principle?
It's called Chiasmi.
It’s a verbal pattern in which the second half of a phrase is balanced against the first, with the critical element being reversed.
Here's a good example in a video script:
648Jan 14 · 5:27 AM
Kristen LaFrance @kdlafrance
I think magazines should make a comeback in 2023— any takers?
652Jan 12 · 8:49 AM
Jay Acunzo @jayacunzo
I don’t want to move faster and make more content.
I want to slow down and make better content.
578Jan 14 · 6:29 AM
Ross Simmonds @TheCoolestCool
No matter how big you get.
No matter how much good you do.
No matter how much value you deliver.
Someone out there is going to think you're corny, phony or a loud mouth.
Ignore it.
Keep going.
549Jan 12 · 4:52 AM
JH Scherck @JHTScherck
Listened to @Jason on @theallinpod give a simplistic take on how OpenAI/ChatGPT is going to eat into Google and now I'm sure non-technical investors are going to turn this into the next big bubble. Meanwhile, investors that understand the tech are asking questions that matter:
535Jan 12 · 12:40 PM
Wil Reynolds @wilreynolds
I dunno who is into old hip hop, but this jawn was fire. youtube.com/watch?v=MXjqlW…
@iPullRank you are pretty much the only person I know who likely knows this song.
241Jan 12 · 1:51 PM
Pe:p Laja 🇺🇦 @peeplaja
Lots of folks laid off recently.
Know of a great numbers-obsessed marketing manager? I'm hiring at Wynter.
1410Jan 12 · 8:20 AM
April Dunford @aprildunford
I'm on the Produxlabs Podcast this week with @lissijean yakking all things product and positioning - check it out produxlabs.com/product-thinki…
160Jan 12 · 7:43 AM
Tim Soulo 🇺🇦 @timsoulo
A BIG improvement to outgoing link data in @ahrefs! 🔥
Previously we only showed you the domains that your "target" is linking to..
Now you can see a full list of all outgoing links!!
..but my favourite new feature is the drop-down with all linked pages on a given website. 😍
150Jan 12 · 2:15 PM
Rituraj Tiwari @tiwarituraj
Only McDonald’s can run an ad without evening using a product or restaurant. Iconic.
Also,
- No "Ba da ba ba ba!"
- Directed by EDGAR WRIGHT
#marketingtwitter
10Jan 15 · 4:51 AM
iconic @iconicdefinitio
Expert SEO Companies Services: A Guide to the Top 10 Providers iconicdefinition.com/seo-companies-…
#seo #companies #Marketing #marketingtips #marketingtwitter #Services #searchengineoptimization
00Jan 15 · 4:47 AM
PGD (Pro-graphics Designer) @PgdGraphics
grammarlix.blogspot.com/2023/01/format…
Formation of adverbs
#Website #Logo #designer #Trending #Canada #UAE #GraphicDesign #DesignThinking #MarketingTwitter #digitalart #company #profile #Online #Creative #contentmarketing #Dollar #germany #SaudiArabia
01Jan 15 · 4:00 AM PGD (Pro-graphics Designer) @PgdGraphics
grammarlix.blogspot.com/2023/01/errors…
Errors in the use of adverbs
#Website #Logo #designer #Trending #Canada #UAE #GraphicDesign #DesignThinking #MarketingTwitter #digitalart #company #profile #Online #Creative #contentmarketing #usarmy #USAToday #germany #SaudiArabia
01Jan 15 · 3:55 AM
Grammarlix @grammarlix
grammarlix.blogspot.com/2023/01/errors…
Errors in the use of adverbs
#Website #Logo #designer #Trending #Canada #UAE #GraphicDesign #DesignThinking #MarketingTwitter #digitalart #company #profile #Online #Creative #contentmarketing #usarmy #USAToday #germany #SaudiArabia
77Jan 15 · 3:53 AM
Aleksandar Smiljkovski- Alexs @alexs21design
BEST BUSINESS SOLUTION FOR YOUR MONEY
CHECK THIS LINK FOR FULL PRESENTATION bit.ly/3k5oevw
#business #BusinessManagementSoftware #businessmotivation #BusinessLoan #makemoney #MoneyMatters #Video #SEO #videohosting #social #MarketingDigital #marketingtwitter
00Jan 15 · 1:49 AM
Digital Bridge @digitalbridgesa
تذكير بسيط من نتفلكس إن بدايتهم كانت من DVDS
ابدأ اليوم ولا تقلل من قيمة أهدافك و طموحاتك
#digitalbridgesa #marketingtwitter #branding
43Jan 15 · 1:36 AM
Rodrigo Palhano Arantes @ArantesPalhano
#BigBrotherBrasil23 #BigBrotherBrasil #BBB23 #bbb2023 #Lucro #MarketingDigital #marketingtwitter #marketing #Brasil twitter.com/ArantesPalhano…
Rodrigo Palhano Arantes @ArantesPalhano
Faturamento do Big Brother Brasil 23: 1 Bilhão de Reais linkedin.com/pulse/faturame…
10Jan 15 · 1:36 AM
inversorBank @inversorbank
Renault España @renault_esp
Pa tipos y tipas como tú. ¡Sube el volumen!
#Renault #Twingo #claramente #joven #urbano #eléctrico #ágil #Icónico #compacto #travieso
00Jan 15 · 12:49 AM
Cherese Cobb 🇺🇸✡️🇺🇦 @cherese_cobb
3 Pay Per Click #marketing trends to keep a pulse on in 2023
searchengineland.com/ppc-marketing-… #marketingtwitter
00Jan 14 · 5:52 PM
Meg Brown @MissMegaBug
I borrowed this musing from The Marketing Millennials newsletter.
Consistency is essential in gaining traction with your marketing.
(cont.)
#marketingtwitter
00Jan 14 · 4:41 PMThanks for reading!
Have a great week. 🤓
⚡️ Powered by Mailbrew • Brought to you by Corey of Swipe Files
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LinkedIn Ads John Wall
four million blog posts
global partner marketing agency
Duct Tape Marketing Podcast
Google Ads account
Ad Agency owner
Swipe Files Blogs
M Ahmed TayibJan
company culture awards
Employees Choice Awards
largest spending account
Google Keyword Planner
serious SEO value
The Copyblogger Podcast
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Forward Corey Haines
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Sunday, January 8, 2023
What White Lotus, Glass Onion, and Triangle of Sadness imply about culture • 12 lessons I learned from spending $15K on Amazon FBA • 5 Simple Ways To Boost Your Online Traffic • The Future Of Event
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5 Quiet Ways to Grow on Twitter if You Have Less Than 400 Followers • Top Google Searches • How'd ya do, 2022? 🥂 • How To Improve Your Local Marketing Strategy • Last Episode of the Year and Our
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Marketing Weekly #105
Sunday, December 11, 2022
How to Ensure Your Brand Stories Are Fit to Print • 5 Foolproof Ways To Get Leads Organically • 21 Reasons Why You Should Be Leveraging Email Marketing • Is Building a Social Media Brand in 2023
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