Mailbrew Marketing Weekly - Marketing Weekly #122

How I created and tested a new brand strategy for Expedia in a day • Branding Impacts Your Company Culture. Are You Surprised? • How to Market to Older People • How Discounting Your Products is More Disastrous Than You Can Imagine • 5 Reasons Why Web3 Marketing Is So D##M Hard (and what you can do about it) • 8 Transformative Edits to Strengthen Weaknesses in Your Writing • All of LinkedIn’s latest features and how creators are using them • High-Ticket Affiliate Marketing: How to Make Big Commissions • AI-Generated Content is the New Floor • Applying Pain Point SEO to All-In-One SaaS Products: A Case Study
9
Sunday April, 2023

👋 Good day!

Here's your weekly marketing brew. ☕️

⚡️ Powered by Mailbrew • Brought to you by Corey of Swipe Files


Blogs

8 Transformative Edits to Strengthen Weaknesses in Your Writing
Stefanie FlaxmanApr 6

It’s often difficult to spot weaknesses in your writing. But what does a rough draft of a blog post have...

The post 8 Transformative Edits to Strengthen Weaknesses in Your Writing appeared first on Copyblogger.

All of LinkedIn’s latest features and how creators are using them
Umber BhattiApr 6
LinkedIn has become a thriving social network that can help build one's personal brand. Here are the latest LinkedIn features and how you can leverage them.
High-Ticket Affiliate Marketing: How to Make Big Commissions
Bill WidmerApr 6
I’ve been in the affiliate space for over a decade and even sold an affiliate site for multiple six figures. I’ve learned a lot about what it takes to earn big commissions—and I’m going to teach you how you can
Read more ›
AI-Generated Content is the New Floor
Rand FishkinApr 3
Anyone can make it. Most of it is at least OK. Some of it’s pretty good. A few folks are already sharpening their skills at prompting AIs to generate increasingly high-quality material. But, the core problem with content created by large language model (LLM) outputs is that it’s so cheap, …
Applying Pain Point SEO to All-In-One SaaS Products: A Case Study
Cameron BrownApr 4
We’ve already shown through countless articles and case studies that focusing on Pain Point SEO keywords — i.e. prioritizing keywords based on buying intent instead of traffic potential — generates far better SEO ROI than standard top of funnel, traffic-chasing SEO strategies. However, the fact that high-buying intent keywords generate …

Newsletters

Playing Ketchup
Shannon SankeyApr 6

Bad UX, condiment chaos, and Lemon8.

The post Playing Ketchup appeared first on Carney.


Podcasts

Humanizing the Workplace: Building Strong Employee Relationships

In this episode of the Duct Tape Marketing Podcast, I interview Joey Coleman. He is the Wall Street Journal bestselling author of Never Lose a Customer Again, an award-winning speaker, and works with organizations around the world ranging from small startups to major brands. His new book, Never …

"Who is your role model?" - Newsletter Monetization, Playing it Big, and Personal Growth
podcasters.spotify.comCopyblogger Media LLCApr 4

In this week's episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn _ethan) dive into several topics that have been on their minds. Tim starts the episode by discussing how he is promoting and monetizing his newsletter. They also discuss Carl Jung's philosophy of shadow work and Marianne Williamson's poem and …

Now with More Dummies
John Wall and Christopher PennApr 7

In this Marketing Over Coffee: Learn about Twitter Source Code, Bard, Unreal Metahumans and more! Direct Link to File Brought to you by our sponsor: LinkedIn and HelloFresh Twitter source code released to the public Should AI be paused? 7:05 LinkedIn – We’ve got a special offer for Marketing over …


I’m burnt out on marketing - what can I do next?

I’m on year 6 of content marketing. I’ve done B2B, B2C, paid, organic, SEO…and I just don’t care about it anymore. I just don’t want to sell things to people.

The elements of my job that I’m great at are: coordination with freelancers or vendors; project management; database management & …

Client wants exclusivity but isn't willing to pay for it, what should I do?

I recently spoke with the owner of a spa who just so happens to operate 1 town over from one of my current clients who also happens to run a similar type of spa/massage business. I got in contact with this new potential customer through a friend of mine who …

List of AI tools for marketing and SEO. Part one - Talking about tools for content makers and copywriters | Should I continue to post such content?

Every day I look at numerous tools to implement them into the workflows of marketing teams. I compile huge lists of quality tools that I think can help save a lot of time for many marketers. Let's talk about content and copywriting this time. If you like this post, I …



Marketing Jobs on the Swipe Files Job Board →


Twitter


Thanks for reading!

Have a great week. 🤓


⚡️ Powered by Mailbrew • Brought to you by Corey of Swipe Files

Older messages

Marketing Weekly #121

Sunday, April 2, 2023

I published a YouTube Short every day for a month on a new channel. These are the results. • User Testing in just a Week • What SEOs Need to Know About Google's New AI Content Rules • These 11

Marketing Weekly #120

Sunday, March 26, 2023

A Message Enjoyed is a Message Remembered • The 15 Most Powerful Examples of Thought Leadership Content • The Best Way to Build A Brand People Love? Throw an Audience Away • From £28K to £343K MMR in

Marketing Weekly #119

Sunday, March 19, 2023

How User Research Helps You Win Before a New Product Launch • Revolutionize Your Freelance Marketing Strategy with The 4 P's • Why every brand should clarify the benefit of its benefit • When

Marketing Weekly #118

Sunday, March 12, 2023

Cheating On Your Job • The Six Strategies I use to Get an Open-Rate of 60% in My Email List • What Strong Brands Can Learn from Strong Marriages • Fix These 7 Newsletter Mistakes Today • A Recipe for

Marketing Weekly #117

Sunday, March 5, 2023

Steal My Pinterest Process: How I Create & Schedule 100+ Pins/Month in 6 Hours • What Can We Learn From Top Writers' Boring CTAs? • Steal These “Guerrilla Marketing” Tactics If You Have a Shoe-

You Might Also Like

From 0 to $400M in 2 years

Monday, November 18, 2024

We asked you if you'd like to see a mature company that offers quality product sourcing from vetted USA and Canadian suppliers that's built exclusively for dropshippers and ecom store owners.

Want a $250k+ affiliate's advice?

Monday, November 18, 2024

This is your chance to work with ClickBank's top earners View in browser ClickBank Logo What drew you to affiliate marketing? Was it the videos of gurus living the high life? Was it the idea of

THE 2024 EXTRA POINTS BOWL will feature the Marietta Pioneers and the Westminster (PA) Titans

Monday, November 18, 2024

We'll see you in Canton this Saturday! ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Startups Are Actually Far More Overvalued Now Than in 2021

Sunday, November 17, 2024

And the top SaaStr news of the week To view this email as a web page, click here Battery Ventures: Startups Are Actually Far More Overvalued Now Than in 2021 So Battery Ventures has a new detailed

🦄 It'sa meee, Mario

Sunday, November 17, 2024

A story of a video game behemoth beginning all the way back in the 1800s, and still thriving today. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

💵 Follow the money

Sunday, November 17, 2024

The future of newsletters View in browser hey-Jul-17-2024-03-58-50-7396-PM I've spoken with today's marketing master a couple times now, and her advice is always a refreshing change from the

Podcast app setup

Sunday, November 17, 2024

Open this on your phone and click the button below: Add to podcast app

🤖 Weekend Update: Google’s New E-Commerce AI Agent

Sunday, November 17, 2024

❗❗SEO Black Friday came early this year.. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

Marketing Weekly #206

Sunday, November 17, 2024

Why The Right Bidding Strategy Will Make Or Break Your PPC Campaign • How to Use Audience Mirroring in Your Writing (and Why) • Ways To Write Great Sales Copy That Doesn't Sound Sleazy • How We

The Profile: The most powerful person in AI & the Gen Z influencer making Wall Street more accessible

Sunday, November 17, 2024

This edition of The Profile features Martha Stewart, Jensen Huang, Sydney Sweeney, and more. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏