Michelle WilesApr 7
Mailbrew Marketing Weekly - Marketing Weekly #122
9
Sunday April, 2023
👋 Good day!
Here's your weekly marketing brew. ☕️
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Blogs
How I created and tested a new brand strategy for Expedia in a day
Branding Impacts Your Company Culture. Are You Surprised?
Ilya LobanovApr 4
How to Market to Older People
Danielle Spinks EarlApr 4
How Discounting Your Products is More Disastrous Than You Can Imagine
Jeremy ShapiroApr 4
8 Transformative Edits to Strengthen Weaknesses in Your Writing
Stefanie FlaxmanApr 6
It’s often difficult to spot weaknesses in your writing. But what does a rough draft of a blog post have...
The post 8 Transformative Edits to Strengthen Weaknesses in Your Writing appeared first on Copyblogger.
All of LinkedIn’s latest features and how creators are using them
Umber BhattiApr 6
LinkedIn has become a thriving social network that can help build one's personal brand. Here are the latest LinkedIn features and how you can leverage them.
High-Ticket Affiliate Marketing: How to Make Big Commissions
Bill WidmerApr 6
I’ve been in the affiliate space for over a decade and even sold an affiliate site for multiple six figures. I’ve learned a lot about what it takes to earn big commissions—and I’m going to teach you how you can…
Read more ›
AI-Generated Content is the New Floor
Rand FishkinApr 3
Anyone can make it. Most of it is at least OK. Some of it’s pretty good. A few folks are already sharpening their skills at prompting AIs to generate increasingly high-quality material. But, the core problem with content created by large language model (LLM) outputs is that it’s so cheap, …
Applying Pain Point SEO to All-In-One SaaS Products: A Case Study
Cameron BrownApr 4
We’ve already shown through countless articles and case studies that focusing on Pain Point SEO keywords — i.e. prioritizing keywords based on buying intent instead of traffic potential — generates far better SEO ROI than standard top of funnel, traffic-chasing SEO strategies. However, the fact that high-buying intent keywords generate …
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WhatsApp, The Anti-Marketing Growth Phenomenon
eltonmirandaOct 27
Newsletters
Playing Ketchup
Shannon SankeyApr 6
Bad UX, condiment chaos, and Lemon8.
The post Playing Ketchup appeared first on Carney.
Podcasts
Humanizing the Workplace: Building Strong Employee Relationships
In this episode of the Duct Tape Marketing Podcast, I interview Joey Coleman. He is the Wall Street Journal bestselling author of Never Lose a Customer Again, an award-winning speaker, and works with organizations around the world ranging from small startups to major brands. His new book, Never …
"Who is your role model?" - Newsletter Monetization, Playing it Big, and Personal Growth
In this week's episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn _ethan) dive into several topics that have been on their minds. Tim starts the episode by discussing how he is promoting and monetizing his newsletter. They also discuss Carl Jung's philosophy of shadow work and Marianne Williamson's poem and …
Now with More Dummies
John Wall and Christopher PennApr 7
In this Marketing Over Coffee: Learn about Twitter Source Code, Bard, Unreal Metahumans and more! Direct Link to File Brought to you by our sponsor: LinkedIn and HelloFresh Twitter source code released to the public Should AI be paused? 7:05 LinkedIn – We’ve got a special offer for Marketing over …
I’m burnt out on marketing - what can I do next?
I’m on year 6 of content marketing. I’ve done B2B, B2C, paid, organic, SEO…and I just don’t care about it anymore. I just don’t want to sell things to people.
The elements of my job that I’m great at are: coordination with freelancers or vendors; project management; database management & …
Client wants exclusivity but isn't willing to pay for it, what should I do?
I recently spoke with the owner of a spa who just so happens to operate 1 town over from one of my current clients who also happens to run a similar type of spa/massage business. I got in contact with this new potential customer through a friend of mine who …
List of AI tools for marketing and SEO. Part one - Talking about tools for content makers and copywriters | Should I continue to post such content?
Every day I look at numerous tools to implement them into the workflows of marketing teams. I compile huge lists of quality tools that I think can help save a lot of time for many marketers. Let's talk about content and copywriting this time. If you like this post, I …
What Makes A Brand Iconic? Five Features Shared By The World’s Most Recognizable Companies - The Drum
The DrumApril 7
Marketing Jobs on the Swipe Files Job Board →
Thanks for reading!
Have a great week. 🤓
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Older messages
Marketing Weekly #121
Sunday, April 2, 2023
I published a YouTube Short every day for a month on a new channel. These are the results. • User Testing in just a Week • What SEOs Need to Know About Google's New AI Content Rules • These 11
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A Message Enjoyed is a Message Remembered • The 15 Most Powerful Examples of Thought Leadership Content • The Best Way to Build A Brand People Love? Throw an Audience Away • From £28K to £343K MMR in
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Sunday, March 5, 2023
Steal My Pinterest Process: How I Create & Schedule 100+ Pins/Month in 6 Hours • What Can We Learn From Top Writers' Boring CTAs? • Steal These “Guerrilla Marketing” Tactics If You Have a Shoe-
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