Umber BhattiApr 21
For some, remote work can lead to feelings of loneliness and isolation. I recount my own experience working from home as well as share how my Buffer colleagues manage to have active social lives while WFH.
Mailbrew Marketing Weekly - Marketing Weekly #124
23
Sunday April, 2023
👋 Good day!
Here's your weekly marketing brew. ☕️
⚡️ Powered by Mailbrew • Brought to you by Corey of Swipe Files
Blogs
Some Remote Workers Struggle With Leaving Home: Here’s How We Handle it at Buffer
Why Social Signals Matter for SEO (It’s Not a Ranking Factor)
Michal PecánekApr 21
If you’ve been in SEO for a while or you’ve already done some research, you’ve probably come across claims that social signals are an SEO ranking factor. That’s not true, at least according to multiple statements from Google’s spokespeople. But…
Read more ›
The Power of Word of Mouth: How to Find What Influences Your Customers
Amanda NatividadApr 17
Customer acquisition costs (CAC) have increased significantly over the past decade. This is true for both B2B and B2C companies, with CAC across both industries being up about 70%, according to subscription software company ProfitWell. In other words, it’s becoming a lot more expensive to acquire customers. What to do? …
The 6 Risks of AI Content
Ryan LawApr 18
There are already plenty of use cases for generative AI in marketing. Industry and article research. Getting to first draft faster. Creating content briefs. Brainstorming titles and headers, angles, and introductions. Programmatic SEO, at a scale and sophistication previously hard to imagine. Repurposing content from one format to another. Personalizing …
IBM – How a 100-Year-Old Company Can Still Reinvent Itself Through Growth Hacking
Jordana RauberApr 20
The State Of Growth 2022
GrowthHackers TeamApr 18
Airbnb: The Growth Story You Didn’t Know
GrowthHackers TeamApr 18
WhatsApp, The Anti-Marketing Growth Phenomenon
GrowthHackers TeamAug 18
Newsletters
💡Explain benefits on sign up page
Ali AbouelattaApr 18
A/B tests to improve registration inspired by Zoom, Hotels.com & Baremetrics
Perfect Dupe
Shannon SankeyApr 21
Consumer shopping trends to watch.
The post Perfect Dupe appeared first on Carney.
Podcasts
Navigating Uncertainty: The Art of Imperfection in Strategy
ducttapemarketing.comApr 21
In this episode of the Duct Tape Marketing Podcast, I interview Charles Conn. He is co-founder of Monograph Capital, a life sciences venture firm in London and San Francisco, and was previously CEO of the Rhodes Trust in Oxford. He is the Board Chair of Patagonia and sits on …
Don’t Be Afraid of AI - How to Thrive as an Entrepreneur in the World of Infinite Leverage
On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about AutoGPT, and what it means for your career as a content creator.
Cool Stuff Mentioned In The Show:
• AutoGPT
• AgentGPT
• 100 Things To See In The Night Sky
For …
How to Generate Images and Transcripts with AI Tools
John Wall and Christopher PennApr 21
In this Marketing Over Coffee: A head to head showdown between: Stable Diffusion vs. DALL-E vs. Midjourney vs. Otter.ai vs. Descript vs. Adobe Premiere! Direct Link to File Brought to you by our sponsor: LinkedIn This episode of MoC recorded live on The Trust Insights Livestream ☕️ Why it’s all …
Biggest Marketing "must-dos" that actually waste companies' time.
What do you think the biggest efforts that waste companies time?
I'll go first - I think that so many companies think that they can be thought leaders and influence thought that they waste time and resources on:
- Posting/sharing blog posts and videos "aimlessly" on Social
- Creating Videos that …
No one cares about your Vlog/Podcast series because you're not giving them a reason to care.
I just saw a LinkedIn post from a local bank around here in which they introduced their new video series where the CEO just talks about the bank and how great it is and how he starts his day and generic corporate values crap. And this isn't the only type …
Need to get off Wix... Is WordPress the answer?
Help me fellow marketing people.
New to company marketing director here.
I knew the site would be a major project, but I didn't realize it was built on Wix.
It's a mess. Inconsistent page layouts, designs, etc. Can't get Wix, our CRM, and Google Ads to play nice together. The …
Marketing Jobs on the Swipe Files Job Board →
Thanks for reading!
Have a great week. 🤓
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Older messages
Marketing Weekly #123
Wednesday, April 19, 2023
10 Content Marketing Goals Worth Pursuing • What You Need To Know About Building A Career In Social Media (No Toxicity, Expert Advice Edition) • 10 Things You Can Do in Ahrefs for Free • “High Quality
Marketing Weekly #122
Sunday, April 9, 2023
How I created and tested a new brand strategy for Expedia in a day • Branding Impacts Your Company Culture. Are You Surprised? • How to Market to Older People • How Discounting Your Products is More
Marketing Weekly #121
Sunday, April 2, 2023
I published a YouTube Short every day for a month on a new channel. These are the results. • User Testing in just a Week • What SEOs Need to Know About Google's New AI Content Rules • These 11
Marketing Weekly #120
Sunday, March 26, 2023
A Message Enjoyed is a Message Remembered • The 15 Most Powerful Examples of Thought Leadership Content • The Best Way to Build A Brand People Love? Throw an Audience Away • From £28K to £343K MMR in
Marketing Weekly #119
Sunday, March 19, 2023
How User Research Helps You Win Before a New Product Launch • Revolutionize Your Freelance Marketing Strategy with The 4 P's • Why every brand should clarify the benefit of its benefit • When
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