Sunday April, 2023

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Blogs

Social Proof: 5 new studies that prove its continued persuasive power

Joanna WiebeApr 28

Because social proof has become such a mainstay in marketing, it's easy for marketers to grow numb to it. You forget that social proof is one of Cialdini's most persuasive principles. So here are 5 new studies to remind you about the persuasive power of social proof.

The post Social …

Buffer Resources

Trust, Transparency, and Curiosity: Batsirai Chada on Buffer's Unique Culture

Tamilore OladipoApr 27

Batsirai Chada is a Growth Product Manager at Buffer, where he’s worked for about nine months. We spoke to him when he first joined to find out about his journey to Buffer, how he works, and what he does outside of work.

SEO Blog by Ahrefs

Examine SEO Case Study: 7 Lessons to 1 Million Monthly Visits

Bill WidmerApr 28

That’s not all. Despite not using outreach, it acquired links from sites like The New York Times and Forbes—on autopilot. How? I spoke with the co-founder, Sol Orwell, to find out. He shared the site’s entire approach to SEO with…

Newsletters

First 1000

💡Conversion: Bigger numbers are not always better

Ali AbouelattaApr 25

A recent A/B test from Linkedin

Carnage Issues

Thumbs Up 👍

Shannon SankeyApr 28

Mobile ad creative that works.

The post Thumbs Up 👍 appeared first on Carney.

Podcasts

Duct Tape Marketing

How Decisions Define Our Business Destiny

ducttapemarketing.comApr 27

In this episode of the Duct Tape Marketing Podcast, I interview Steve McKee. He is the co-founder of McKee Wallwork, a nationally recognized marketing advisory firm that made the Inc. 500 list of the fastest-growing private companies in America in its first year of eligibility and has twice won …

The Copyblogger Podcast

Is This Crazy? The Plan To Hit 1m+ Readers Per Month

podcasters.spotify.comCopyblogger Media LLCApr 25

On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about the traffic goals they have for their respective content sites, along with the strategies they’re using to tackle each.

Cool Stuff Mentioned In The Show

Ahrefs - the tool Tim uses for keyword …

Marketing Over Coffee Marketing Podcast

Now with More Turntable Live Music!

John Wall and Christopher PennApr 28

In this Marketing Over Coffee: Learn about the future of social music online with Joseph Perla of TurntableLive.com! Direct Link to File Brought to you by our sponsors: The Mailworks and Factor Doing programming and Python in college for his first startup Creating Lab Meeting to accelerate the pace of …

r/marketing

UPDATE: I introduced my team to ChatGPT 4 months ago, everyone here said it was a terrible idea. Here's what happened.

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Here is the original post.

I'm quite lucky that my employer let us experiment with generative AI, and understand that not everyone is in this position. My company formed a cross-team "AI council" and created policies for how we are allowed to use it, mainly focusing on creating efficiencies in …

Should I Double Charge A Client For Destroying My Work?

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Before I explain the situation understand that I'm not just looking for a money grab with this client in fact I enjoy working with them but in this specific case, I warned them about the repercussions that could happen when playing around with the backend of a website and not …

My observations and tips for doing keyword research before doing content marketing

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Keyword research is insanely useful. It helps to identify big content marketing wins without relying on trial and error only.

Here's a summary of a longer post I've recently written, based on my observations on running marketing that’s relatively simple and quick to implement for a beginner.

Keyword research is …