YouTube’s Copyright System Was Designed to Be Broken
Alex Mell-TaylorApr 30
Mailbrew Marketing Weekly - Marketing Weekly #21
2
Sunday May, 2021
👋 Good day!
Here's your weekly marketing brew. ☕️
⚡️ Powered by Mailbrew • Brought to you by Corey of Swipe Files
Blogs
Sony’s See-Through Camera Disaster Cost Them $100 Million
Sean KernanApr 30
Better Marketing has a new tagline!
Brittany JezouitApr 30
Marketing News in Brief — 30th April
Fab GiovanettiApr 30
Steal These Testimonial Examples: 6 Designs to Highlight Your Expertise
Pamela WilsonApr 26
You’ve got customer testimonial examples and you’re ready to use them. But if you add a testimonial to your page...
The post Steal These Testimonial Examples: 6 Designs to Highlight Your Expertise appeared first on Copyblogger.
Caryn Hubbard is Buffer’s VP of Finance
Joel GascoigneApr 26
I'm happy to share that Caryn Hubbard was recently promoted to Buffer's VP of Finance. 🎉
Caryn has been on the Buffer team for over five years now and has made huge contributions in her time on the team, both as the leader of our Finance team and as a …
How to Start an SEO Business in 6 Steps
Joshua HardwickApr 29
My business wasn’t huge. At its peak, I was turning over between $5k-$10k per month. So if you’re here expecting to learn from the founder of a Fortune 500 company, prepare to be disappointed. On the other hand, if you’re…Read more ›
How to Build a Beloved Product Without Email Marketing
Darshan SomashekarApr 28
My co-founder and I consider his sister to be a trusted confidant. So when she told us that she’s uncomfortable providing her email address to companies—including ours!—and didn’t want more email clogging up her inbox, it made us stop in our tracks. Could this be true across the board? We …
You’re a Content Marketer, Not a Writer
Ryan LawApr 29
Most content marketers have a “writer brain.” It’s the part of them that appreciates beautiful, clever writing. It’s instilled in them by years of reading fiction, writing essays, and aspiring to be a professional writer. The “writer brain” helps content marketers in the early part of their career, but, left …
Copywriting: The Definitive Guide (2021)
Brian DeanMar 23
The post Copywriting: The Definitive Guide (2021) appeared first on Backlinko.
Newsletters
💳 Stripe
Ali AbouelattaApr 25
Everything you *didn't* know about how Stripe got started + a deep deep dive into how their acquisition + GTM strategy in the early days . This is one of my favorite issues ever (for real)😁.
What does App Tracking Transparency mean for you?
Stephen GallivanApr 29
Changes to tracking & the weekly roundup.
The post What does App Tracking Transparency mean for you? appeared first on Carney.
Podcasts
Sean Cannell — YouTube Secrets, Storytelling Hooks, and Personal Media Empires
Sean is a YouTuber with 1M+ subscribers, founder of Think Media, and host of the Video Influencers podcast.
You Might Be Wasting Your Time
Hard truth: you might be wasting your time on trivial issues.
***
Tap on this link to access show notes+transcripts, join our private community of mavericks, or sign up to the newsletter: EveryoneHatesMarketers.com/links
How To Go From Blank Page To Self-Published Author
ducttape.libsyn.comApr 30
In this episode of the Duct Tape Marketing Podcast, I interview Chandler Bolt. Chandler Bolt is an investor, advisor, the CEO of Self-Publishing School & SelfPublishing.com, and the author of 6 bestselling books. Self Publishing School is an INC 5000 company for the last 3 years in a row …
Back to Basics #5: The 3-Email Abandoned Cart Playbook That Helped One Brand Recover $100,000+
Abandoned cart emails can help you save up to 20% of carts that get left behind. And this is the exact series one long-time customer has used to recover more than $100k in sales. 3 emails in 48 hours. Here's how you can start saving more abandoned carts while you …
Christopher S. Penn on AI for Marketers, Third Edition!
In this Marketing Over Coffee: In this episode learn about the new edition of Chris’ book!! Direct Link to File Brought to you by our sponsors: StackAdapt and Terminus AI for Marketers, Third Edition now available! Trust Insights Network Analysis Case Study 7:42 StackAdapt is the highest performing programmatic advertising …
Big News About 3 Clips
In this special episode, Jay sits down with Craig Hewitt, CEO of the podcast tech company Castos, to share some exciting news.
SUBSCRIBE TO THE NEWSLETTER FOR CREATORS
Every week in Playing Favorites, 3 Clips host Jay Acunzo shares a new idea or story all about making things that make …
Resilient News: Food on a Mission with Kat Cole
Every Friday, join Kristen and a co-host to cover the hottest industry news and trends of the week. Kat Cole is back this week to talk about all things food, from the evolution of food brands, food retailers missions, the healthiest leading brands, and all their favorites!
The best marketing tips I've seen in the past 3 years
For the past 3 years, I’ve been collecting marketing tips for personal reference.
Here are the ones I come back to the most:
Growth
When you’re starting, ignore most marketing advice. Just get customers and customer feedback, the rest is secondary.
The best marketing is a great product. Marketing multiplies …
My top 5 learnings from spending 200k on Facebook Ads
- Always optimize for the intended result
Facebook knows who’s most likely to purchase from an ad, engage with an ad, click an ad, or simply do nothing. If you’re optimizing for link clicks, Facebook is great at finding the people who are most likely to click on your ad. However, …
Bored at Work
I am so terribly bored at my job. This is my first job out of college and I was told it was going to be in "marketing," which is what I studied. But so far it's apparent that this is a glorified office assistant position. Basically all that my predecessor …
Marketing Jobs on HeyMarketers.com →
A multi-skin toned handshake emoji is coming in 2022 | Engadget
The handshake emoji is finally getting multi-skin support..
The Keywords Mapping Cheatsheet For Different Types of Sites [with a Google Sheets Included]
Don't miss to map any important page or keyword in your keyword mapping process by using these cheatsheets, featuring the most important ones per site …
Dave Grohl: We Didn't Let Kurt Cobain Drive Nirvana's Van
Ahead of his new rock-touring doc 'What Drives Us,' the Foo Fighters frontman shares stories about life on the road with the iconic grunge trio: …
CopyAI: Create Marketing Copy In Seconds
We have created the world's most advanced artificial intelligence copywriter that enables you to create marketing copy in seconds!
How To Audit A Site With Sitebulb (31+ Steps)
Here's a full guide on how to conduct an SEO audit with Sitebulb in less than an hour. 31+ simple steps, instructions, and screenshots. Enjoy!
Hiten Shah @hnshah
People who work at a startup: Why do you work at a startup?
2.2k
211Apr 29 · 6:32 PM
Matthew Kobach @mkobach
Being the healthiest version of yourself is the most selfless thing you can do for the people you that love you
1.3k276Apr 29 · 7:56 AM
Lenny Rachitsky @lennysan
Facebook’s three best ever products:
1. Marketplace
2. Portal
3. Birthday reminders
82028Apr 29 · 5:35 PM
Aleyda Solis 👩🏻💻 @aleyda
New Post 🚨 The Keywords Mapping Cheatsheet (the Different types of Pages and Queries Patterns to Target with each) For Different Types of Sites [with a Google Sheets Included for E-Commerce and SaaS along Examples]
aleydasolis.com/en/search-engi…
470130May 01 · 3:10 AM
Nik Sharma @mrsharma
The first 90 days of a launch should be focused on:
• refining messaging
• website conv. rate
• ad creative
• merchandising.
Look for clues in:
• paid-social ad comments
• DMs from social
• customer service inquiries/questions
• NPS
Focus on what the customer wants.
27931Apr 30 · 12:29 PM
🟣 Christina Garnett @ThatChristinaG
I love it when I ask someone a question and they say "it depends" because they realize that nuance and circumstances prevent what seems like universal advice being successfully copied and pasted into a strategy or plan.
At the end of the day, it depends.
23322Apr 29 · 6:40 AM
Andrea Bosoni @theandreboso
These “How I made $$$ in one day/week/month” posts would be so much better if they also mentioned all the years spent trying and failing.
21019Apr 30 · 7:53 AM
Wil Reynolds @wilreynolds
I love it when I am interviewing someone and they have someone (cat, kid, sig other) walking around in the background and DO NOT apologize for it or even flinch at it happening.
We're all doing the best we can with the tools we got in this pandemic.
1739Apr 29 · 8:06 AM
Joel Klettke @JoelKlettke
Thank goodness for Gmail's 'unsend' feature.
Nearly sent this to a Founder before catching it in the undo window:
"I know you're busty, so I'll do my best to keep this brief."
Might've raised her eyebrows. I would have had to walk into the sea.
1011Apr 30 · 9:39 AM
April Dunford @aprildunford
I laughed way too hard at this.
Chris Bakke @ChrisJBakke
How to calculate TAM for your startup:
Buy a $1,400 Gartner report on your industry.
Throw that report away. You won't need it.
Google image search the founders of the companies in your space.
If there aren't *a lot* of photos of them next to yachts, the TAM is too small.
875Apr 30 · 6:26 AM
Jimmy Daly @jimmy_daly
i know i say this often, but it's true. it's a good time to be a content marketer.
the skills required to succeed set you up for success in many fields, not just content. plus good pay, good benefits and upward mobility.
7217Apr 30 · 8:53 AM
Pe:p Laja @peeplaja
Tried to find a platform to manage mental health for my team (get them counseling on the company's dime, privately) - but turns out all companies in this space cater to the enterprise. We get turned down because not enough people.
Small business life is hard.
863Apr 30 · 7:51 AM
Clay Hebert @clayhebert
We've reached peak coach.
There are now 3 coaches for every person on the planet.
794Apr 29 · 5:42 AM
Taylor Holiday @TaylorHoliday
Friday 50
50 (ish) second reflection on a leadership lesson I learned this week.
#3 Thoughts On the Basecamp Memo
(Had to go a touch longer on this one)
743Apr 30 · 4:48 PM
🟣 Matt Navarra @MattNavarra
LinkedIn is rolling out an Employee Advocacy Analytics feature for Company Pages
5418Apr 29 · 9:42 AM
Ann Handley @MarketingProfs
Creating Content for Different Buyer Journey Stages in 2021 >> buff.ly/3t2otpV
5713Apr 29 · 7:09 PM
Tim Soulo @timsoulo
Is it just me, or this @AdWorldOfficial poster looks like it's some huge music festival and not a digital marketing conference. 😆
622Apr 29 · 7:10 PM
Val Geisler 🖤🏳️🌈💌 @lovevalgeisler
When I started this job I would have said I was an 8 or 9 on a 1-10 scale w 10 being “I know ecomm operators inside and out”.
After talking to 2 dozen customers I’d rate myself a 4 or 5.
I don’t know what I don’t know. And that’s the greatest gift I can bring to this work.
610Apr 29 · 10:46 AM
Carrie Rose @CarrieRosePR
Job hunters - If you've been rejected, its not always a complete NO
It's nearly always a not right now.
When we (business owners hire) we hire very specific skills gaps that we need at that moment in time. You grow and so do we, the opportunity WILL come back around
564Apr 29 · 3:45 AM
Success4You @YouSuccess4
From 0 to Launch: 6 Steps to Building Your First Website. bit.ly/2No0QJi #blog
#marketingtwitter
00May 02 · 5:29 AM
DevLand Power of gaming @DevLand95213410
A demo of one of your levels is a good lead magnet. Also, a shirt works too. I gained over 200 email subs in under 2 weeks using a shirt as a lead magnet. It was a contest for the shirt. The demos got me nearly 800 as a lead magnet. #indiedev #gamedeveloper #MarketingTwitter
11May 02 · 5:19 AM
Online Marketing @OnlineM4rketing
Crucial Retargeting Statistics
Did you know that 97% of visitors that leave do not return to your website? This is why retargeting is such a crucial part of any #onlinemarketing strategy.
Source: bit.ly/2QCPxiq
#MarketingTwitter
11May 02 · 5:00 AM
Success4You @YouSuccess4
7 Simple Google AdWords Hacks That’ll Drive More Qualified Leads. bit.ly/2NuvvEE #blog
#marketingtwitter
00May 02 · 4:48 AM
Himanshu Bansal @travelHimanshu
Marketing in rural area #MarketingTwitter #MarketingSmarts
00May 02 · 4:47 AM
BTweeps @BTweeps_
Gentle Reminder 💡
BTweeps x @AppSumo 🧰
HAPPENING NOW ⚡️
appsumo.com/marketplace-BT…
#SMM #SocialMedia #Leadership #SaaS #Business #MarketingTwitter #Automation #MarketingTools #Tech #SocialROI #TwitterChat #AI #DigitalTransformation
1010May 02 · 4:13 AM Success4You @YouSuccess4
The 6 Most Effective Lead Generation Tactics For Content Marketers. bit.ly/2NlZdMe #blog
#marketingtwitter
00May 02 · 4:09 AM
Dan Rice 🦖 @iamdanrice
If you want to be a successful Youtuber you should have your own domain name, website and professional email address.
Do you agree?
#vlogger #MarketingTwitter
11May 02 · 3:40 AM
ABDELRAHMAN HISHAM @Abdohisham31
Dream it . Wish it. Do it #sundayvibes #MondayMotivation #goodnight #Health #fitness #workout #gym #bodybuilder #photography #Marketing #market #MarketingTwitter #ramadanmubarak #العشر_lلاواخر_من_رمضان #العشر_الاواخر #ليلة_القدر #رمضان
#رمضان_مبارك #رمضان_كريم
@Abdohisham31
21May 02 · 3:39 AM
Thanks for reading!
Have a great week. 🤓
⚡️ Powered by Mailbrew • Brought to you by Corey of Swipe Files
Older messages
Marketing Weekly #19
Monday, April 26, 2021
How I Doubled My Twitter Following and Hit 1000 Followers in 29 Hours • How Media Can Ruin a Small Business • My Bounce Rate Is Too High — Interpreting Bounce Rate for Websites • Make Core Web Vitals
Marketing Weekly #20
Monday, April 26, 2021
How I Engage My Audience Like I Engage My Students as a Teacher • 7 Brilliant Design Apps To Up Your Instagram Game • How Burger King's Unique Marketing Ploy Made It Go Viral • How to Measure
Marketing Weekly #18
Sunday, April 11, 2021
Why You Should Be Spending $0 on Marketing Courses • To Nudge or Not To Nudge? • How Taylor Swift Uses Emotional Intelligence to Empower Content Creators • How To Make the Most Out of a Minimum Viable
Marketing Weekly #17
Sunday, April 4, 2021
Don't Like Personal Branding? Try Personal Marketing • My LinkedIn Writing Process That Produced More Than 100M Views on the Platform • Communities at Scale • Like the legend of the phoenix •
Marketing Weekly #16
Sunday, March 28, 2021
Google's “Pass/Fail” Core Web Vitals Make Performance Matter for SEO • RACE To Marketing Success • Coke Spent $100 Million on Making Cans That Smelled Like Farts • How I Created One of the
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