The 5 Worst Marketing Mistakes I Made in My First Business • How to Ditch Your Traditional Marketing Products for a Google Doc • Marketing News in Brief — May 28th • Google SEO: 3 Simple Ways To Optimize Your Content • Tune Up Your (Book) Marketing Campaign With User Generated Content • A ‘Lazy’ Content Creation System that Fits Quality Writing into Your Busy Schedule • What Is Crawl Budget and Should SEOs Worry about It? • AI, Twitter Marketing & The Creator Economy with Blake Emal | Episode 60 • Email Marketing: The Definitive Guide • 16 Cold Email Templates You Should Know If You're In Sales • 10 Effective Ways to Create a New Business Lead List • How to Create a Digital Product that People Will Love • Why You Need a B2B Marketing & Sales Podcast and How to Launch One (+ Top 10 Relevant Podcasts) • One-Year Anniversary 🎊 • Like this, like that • Will Laurensen — Customer Value Optimization and Conversion Optimization for DTC E-commerce • How to Break Through The Noise in a Cluttered Market by Doing LESS (Not More) • Using Gifts To Cut Through The Noise • How To Use Your Next Product Launch To Grow Your Text List #205 • Rohan Gilkes: How to Build a 7 Figure Business by Going Local • Sean Zinsmeister on Modern Marketing Dataflow • Bonus: Producers: What Do They Do!? (ft. Rebecca Sananes of Pivot) • Resilient News: Let's go glamping. How the hospitality industry is shifting with Kat Cole • No Salary Range? Reported. Also, fuck you. • They all laughed when MTV founders said, "We're launching a 24-hour rock ’n’roll channel" • How I convert 28.64% visitors into leads (without gating content) • 5 ‌Critical‌ ‌Marketing‌ ‌Strategies‌ ‌for‌ ‌Product‌ ‌Promotions‌ - Entrepreneur • 4 Powerful Brand Secrets I Learned Working With Disney - Entrepreneur • 'Maggi ads consistently spoke of rational elements like hunger, convenience & versatility' - Exchange4Media • Leverage These Essential Grain Marketing Strategies - Agweb Powered by Farm Journal • New Ad Types for LinkedIn Advertisers & More Digital Marketing News - Search Engine Journal • The Email Marketing Periodic Table: Manage deliverability and optimization like a scientist - Search Engine Land • The greatest hits from Google Marketing Livestream, plus Microsoft Advertising’s new ads and social management pilot; Friday’s daily brief - Search Engine Land • How To Create A Crystal Clear Brand In 3 Ways | Forbes - Forbes • Unstoppable Domains: Affiliate Marketing Manager • Unstoppable Domains: Growth Marketing Manager • Unstoppable Domains: Social Media Marketing Manager • Unstoppable Domains: Product Marketing Manager • DNSFilter: Marketing Coordinator • Owlet: Senior Product Marketing Manager • Owlet: Manager, Paid Media (Display) • Owlet: SEM Manager • Owlet: Director, User Acquisition • Newsela: Director of Product Marketing • How Tesla is quietly expanding its energy storage business • 7 Errores SEO en Tiendas Online y Cómo Resolverlos • How an SEO Product Manager Can Be Your Chief Problem Solver • r/AskReddit - People who choose to be kind everyday despite of not receiving the same kindness back , what motivates you ? • Ad of the Day: Pepsi’s hidden logos ‘proof’ it goes better with burgers than Coke • Life becomes much less complicated when you stop making people guess what you want. Just tell them. And be direct. • Me at home: takes 2 months to read a single book Me packing for a long weekend: “should I bring 2 or 3 books??” • If you’re working on your first startup, you will need to get very comfortable learning new things as fast as possible by overcoming what’s commonly referred to as imposter syndrome. The learning never stops. • McDonald’s brief: Create McDonald’s ads targeting the night owls, the late night workers, and the midnight drivers promoting our 24 hour service The Creative: 🔥🔥 • The job description for a Product Manager, based on reviewing PM career ladders at 20+ companies 🧵 • This month marks my 10th year as a copywriter. Below are 16 things (9 books, 3 blogs, 2 movies, 1 show, and 1 podcast) that, so far in my career, have helped me the most. Plus a key copywriting learning from each. [THREAD] In no particular order: • Welcome to the world, Avery Acunzo! Future Knicks and Yanks fan (that part is non-negotiable) and future kind, creative, empathetic human ❤️ • Sometimes I worry that B2B marketers are mainly excited about product-led growth because they can't be bothered to figure out how to work effectively with sales. • We (startup + tech world) have built a really sick, twisted culture. It's not good enough to build a successful company once or twice, to exit with only tens or hundreds of millions. Dominance. Wealth extraction. Becoming richer than those around you. Such a messed up game. • The first step to deeply understanding customers is admitting... You’re not the customer You know too much You’re biased Go talk to real customers • Just made my 26th orbit around the sun 💫 • Your biggest fear: nobody pays for your services. Their biggest fear: your services don't make them money. Solve your fear by proving their fear wrong. • I'm looking to hire a Growth Marketer at <a href="https://twitter.com/SharmaBrands" target="_blank">@SharmaBrands</a> to work across our brands: This job is for you if you 💙: • Working with fast-growing brands • Being on the cutting edge of marketing • Getting your hands dirty Email your resume + a note on WHY: join@sharmabrands.com • 💯! At 26 I started working at an online marketing agency knowing nothing about SEO which eventually allowed me to find what would be the profession that has allowed me to do, obtain &amp; experience things 26 yr old me would have never dream. Take your time. Follow your own path 🙌 • <a href="https://twitter.com/mkobach" target="_blank">@mkobach</a> this plus one other learning have resonated with me recently: when arguing with someone, there's both a rational thread and an emotional thread in their head. until you resolve the emotional thread, the rational one has no chance. • Well played <a href="https://twitter.com/Twitter" target="_blank">@Twitter</a> <a href="https://twitter.com/verified" target="_blank">@verified</a> Just spotted this in the iOS app when I tapped ‘request verification’ • I think SEO Product Managers have become much more important to be successful. 1️⃣ SEOs need to get things done - fast 2️⃣ PMs can bridge the gap between SEO and engineering/content/design 3️⃣ SEO can't do it all - Product Management takes lots of time <a href="https://t.co/3gqsUOHnXp" target="_blank">searchenginejournal.com/seo-product-ma…</a> • The more I know, the more I realize I know nothing. - Socrates Trust the people who realize they will never know everything. It's the fools who think they have all the answers. • What shows up when someone Google’s you is quickly becoming more important than your resume. • Right now long form content dominates Google but my hypothesis is that people are getting so annoyed by those 5k+ word articles that eventually short and to the point content will make a comeback. • The fascinating thing right now is that there are a bunch of clients where iOS updates have seemingly had no effect at all and there are businesses that have been completely disrupted. As of now, I can't find any rhyme or reason as to why some are more impacted. • This is interesting. <a href="https://twitter.com/MightyApp" target="_blank">@MightyApp</a> vs <a href="https://twitter.com/googlechrome" target="_blank">@googlechrome</a> side by side. Mighty: polite, only takes what it needs, is "doing the work." Chrome: fat greedy piggy, just eating as much as it wants without considering other's needs. Not to mention - collecting &amp; selling your data. • More companies should use their internal data to do things like this: • The BEST DAY to ever choose to wear a Wonder Woman t-shirt. I'm ready to cry some very happy tears. 💙 The light at the end of the tunnel isn't here just yet, but it sure looks a whole lot closer than before. 🤞 • Want to tweet about pizza? 🍕 I’m looking for a Social Media Specialist to join our team at <a href="https://twitter.com/MODPizza" target="_blank">@MODPizza</a>! DM me if you’re interested <a href="https://twitter.com/hashtag/MarketingTwitter" target="_blank">#MarketingTwitter</a> <a href="https://t.co/oG4jfxHyIh" target="_blank">jobs.modpizza.com/job/Bellevue-S…</a> • I’m looking for a SEO consultant based in London looking for a perm role. Let me know if you know anyone. Ideally someone with agency experience that loves working with clients <a href="https://twitter.com/hashtag/MarketingTwitter" target="_blank">#MarketingTwitter</a> <a href="https://twitter.com/hashtag/DigitalMarketing" target="_blank">#DigitalMarketing</a> <a href="https://twitter.com/hashtag/SEO" target="_blank">#SEO</a> • Build a Fun, Profitable and Rewarding Online Business... <a href="https://t.co/afXotHfGKu" target="_blank">bit.ly/2PIaeZO</a> <a href="https://twitter.com/hashtag/marketingtwitter" target="_blank">#marketingtwitter</a> • For those that missed it yesterday, like and retweet the tweet below for a chance to win a digital copy of Girls Trip!! <a href="https://twitter.com/hashtag/FilmTwitter" target="_blank">#FilmTwitter</a> <a href="https://twitter.com/hashtag/MarketingTwitter" target="_blank">#MarketingTwitter</a> • “Great leaders make it clear they welcome challenges, criticism, and viewpoints other than their own.” ~ Travis Bradberry <a href="https://twitter.com/hashtag/ThinkBigSundayWithMarsha" target="_blank">#ThinkBigSundayWithMarsha</a> <a href="https://twitter.com/hashtag/sundayvibes" target="_blank">#sundayvibes</a> <a href="https://twitter.com/hashtag/MarketingTwitter" target="_blank">#MarketingTwitter</a> <a href="https://twitter.com/hashtag/leadership" target="_blank">#leadership</a> <a href="https://twitter.com/hashtag/DigitalTransformation" target="_blank">#DigitalTransformation</a> <a href="https://twitter.com/hashtag/LeadershipDevelopment" target="_blank">#LeadershipDevelopment</a> • Automation is the key <a href="https://twitter.com/hashtag/marketing" target="_blank">#marketing</a> <a href="https://twitter.com/hashtag/marketingdigital" target="_blank">#marketingdigital</a> <a href="https://twitter.com/hashtag/MarketingTwitter" target="_blank">#MarketingTwitter</a> <a href="https://twitter.com/hashtag/marketingforthenow" target="_blank">#marketingforthenow</a> <a href="https://twitter.com/hashtag/MarketingChampions" target="_blank">#MarketingChampions</a> • Make Money During this Recession and Walk Away Wealthy. <a href="https://t.co/Iyof2TrF7I" target="_blank">bit.ly/3cVZm3m</a> <a href="https://twitter.com/hashtag/marketingtwitter" target="_blank">#marketingtwitter</a> • What Skills Remain Uniquely Human in an AI-First World? 🤖 (video collaboration b/w <a href="https://twitter.com/paulroetzer" target="_blank">@paulroetzer</a> + <a href="https://twitter.com/HubSpot" target="_blank">@HubSpot</a> on AI and marketing) <a href="https://t.co/VTsPCfKmCr" target="_blank">hubs.la/H0MYv_d0</a> <a href="https://twitter.com/hashtag/marketing" target="_blank">#marketing</a> <a href="https://twitter.com/hashtag/digitalmarketing" target="_blank">#digitalmarketing</a> <a href="https://twitter.com/hashtag/marketingtwitter" target="_blank">#marketingtwitter</a> <a href="https://twitter.com/hashtag/marketingstrategy" target="_blank">#marketingstrategy</a> <a href="https://twitter.com/hashtag/digitalmarketingtips" target="_blank">#digitalmarketingtips</a> • Bad words full form in digital marketing: BC: Be consistent MC: More consistency <a href="https://twitter.com/hashtag/DigitalMarketing" target="_blank">#DigitalMarketing</a> <a href="https://twitter.com/hashtag/MarketingTwitter" target="_blank">#MarketingTwitter</a> <a href="https://twitter.com/hashtag/socialmediamanagers" target="_blank">#socialmediamanagers</a> • If you want to start your own business..Dm now for more details...Lets make money online...🤑 <a href="https://twitter.com/hashtag/tweet" target="_blank">#tweet</a> <a href="https://twitter.com/hashtag/india" target="_blank">#india</a> <a href="https://twitter.com/hashtag/moneyonline" target="_blank">#moneyonline</a> <a href="https://twitter.com/hashtag/workfromanywhere" target="_blank">#workfromanywhere</a> <a href="https://twitter.com/hashtag/BlackOwned" target="_blank">#BlackOwned</a> <a href="https://twitter.com/hashtag/Entertainment" target="_blank">#Entertainment</a> <a href="https://twitter.com/hashtag/MarketingTwitter" target="_blank">#MarketingTwitter</a> <a href="https://twitter.com/hashtag/recruiting" target="_blank">#recruiting</a> • Morning <a href="https://twitter.com/hashtag/MarketingTwitter" target="_blank">#MarketingTwitter</a>! Can you help me find this person? <a href="https://t.co/VF46fPGgfl" target="_blank">ca.indeed.com/viewjob?from=a…</a> • Getting the error message "The creation of new profile frames is temporarily unavailable" when trying to upload an FB frame? Here's a quick fix: if you're uploading an FB frame for a brand, change the profile from your personal profile to a Facebook page 💡 <a href="https://twitter.com/hashtag/MarketingTwitter" target="_blank">#MarketingTwitter</a>