The 5 Worst Marketing Mistakes I Made in My First Business
Rachel GreenbergMay 28
Mailbrew Marketing Weekly - Marketing Weekly #25
30
Sunday May, 2021
👋 Good day!
Here's your weekly marketing brew. ☕️
⚡️ Powered by Mailbrew • Brought to you by Corey of Swipe Files
Blogs
How to Ditch Your Traditional Marketing Products for a Google Doc
Brittany JezouitMay 28
Marketing News in Brief — May 28th
Fab GiovanettiMay 28
Google SEO: 3 Simple Ways To Optimize Your Content
Kristina SegarraMay 27
Tune Up Your (Book) Marketing Campaign With User Generated Content
Talking NinaMay 27
A ‘Lazy’ Content Creation System that Fits Quality Writing into Your Busy Schedule
Pamela WilsonMay 24
Feeling exhausted by your current content creation system? If you’re dreading your content to-do list, you might be doing it...
The post A ‘Lazy’ Content Creation System that Fits Quality Writing into Your Busy Schedule appeared first on Copyblogger.
What Is Crawl Budget and Should SEOs Worry about It?
Patrick StoxMay 28
More crawling doesn’t mean you’ll rank better, but if your pages aren’t crawled and indexed they aren’t going to rank at all. Most sites don’t need to worry about crawl budget, but there are few cases where you may want…Read more ›
AI, Twitter Marketing & The Creator Economy with Blake Emal | Episode 60
Ryan LawMay 25
Blake Emal, Chief Marketing Officer at Copy.ai, explains how AI can help small content teams, how to get great at Twitter marketing, and why Copy.ai encourages its team to embrace side projects. Hosts Blake Emal is the Chief Marketing Officer at Copy.ai, and the founder of Float, an online course creator for Notion. …
Email Marketing: The Definitive Guide
Brian DeanMay 25
The post Email Marketing: The Definitive Guide appeared first on Backlinko.
Newsletters
One-Year Anniversary 🎊
Ali AbouelattaMay 24
Some behind the scenes, FAQS, and what's next for First 1000.
Like this, like that
Victoria KellyMay 27
Your weekly round-up, FB group likes, and long weekend are here.
The post Like this, like that appeared first on Carney.
Podcasts
Will Laurensen — Customer Value Optimization and Conversion Optimization for DTC E-commerce
On the show, today is Will Laurenson. Will is an expert in DTC e-commerce conversion optimization and the host of the Customers Who Click podcast.
I wanted to bring Will on because he has some great insights on what he calls customer value optimization that takes into account conversion, experience, …
I wanted to bring Will on because he has some great insights on what he calls customer value optimization that takes into account conversion, experience, …
How to Break Through The Noise in a Cluttered Market by Doing LESS (Not More)
Traditional marketers make you believe that you're competing against products in the same category (direct competitors) or tangent categories (competitive alternatives).
This is far from being the truth. Here's why.
***
Tap on this link to access show notes+transcripts, join our private community of mavericks, or sign up to the …
Using Gifts To Cut Through The Noise
ducttape.libsyn.comMay 28
In this episode of the Duct Tape Marketing Podcast, I interview John Ruhlin. John is the founder of The Ruhlin Group, a gift logistics company. He's also the author of Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Client Retention.
How To Use Your Next Product Launch To Grow Your Text List #205
- Try Privy for FREE today
- Follow Ben on Twitter
- Follow Dan on Twitter
- Check out Slate Milk
- Try The Shopify Store Grader
- Check out The Ecommerce Marketing Playlist
- Get your copy of The Ecommerce Marketing Calendar
- Get your copy of The State of Shopify Report
- Join The Ecommerce Marketing Community …
Rohan Gilkes: How to Build a 7 Figure Business by Going Local
Copyblogger Media LLCMay 25
Hello and welcome to the Copyblogger podcast.
My name is Tim Stoddart. Thank you so much for joining me.
Too often, young entrepreneurs jump headfirst into industries and markets that have cut throat competition. How many of you are dreaming of starting the next TikTok or the next Facebook? More …
Sean Zinsmeister on Modern Marketing Dataflow
In this Marketing Over Coffee: In this episode learn about Reverse EFT, Data Apps, Skills to Stay Sharp and More! Direct Link to File Brought to you by our sponsors: StackAdapt and Terminus Sean is VP of Product Marketing at ThoughtSpot Stack and Flow Adam Curry on Podcasting 2.0 "B.I. …
Bonus: Producers: What Do They Do!? (ft. Rebecca Sananes of Pivot)
For this special episode, Jay invited Rebecca Sananes, lead producer for Pivot, with Kara Swisher and Scott Galloway, as well as 3 Clips producer Cherie Turner, to get on the mic and talk about what they do.
You’ll get an insightful behind-the-scenes look from the people who influence and …
Resilient News: Let's go glamping. How the hospitality industry is shifting with Kat Cole
This Friday, Kristen is joined with Kat Cole to cover the hottest industry news and trends of the week. This week we’re talking all things travel! As travel restrictions are lifting we’re seeing a trend in hospitality, immersive experiences, and the opportunities in the hospitality market.
No Salary Range? Reported. Also, fuck you.
I can't even count the number of jobs I've wasted my time applying for only to finally receive their salary range that's way too small. No more low-balling bullshit. We deserve better. I saw a post like this somewhere else but wanted to reiterate - If you're looking for jobs …
They all laughed when MTV founders said, "We're launching a 24-hour rock ’n’roll channel"
A 24-hour rock ’n’roll channel? In 1981?
It's hard to believe today, but when MTV launched in 1981, MTV was an epic failure.
In fact, after its first year of operations, MTV almost went bankrupt.
The first year of MTV on air, they only sold $500k worth of advertising.
Advertisers …
How I convert 28.64% visitors into leads (without gating content)
Google Analytics says we convert 14.51% of our traffic into leads.
That means that out of 2,824 people that visited our site, 809 converted into a lead. So that's actually a 28.64% conversion rate.
(Google Analytics looks at conversions/sessions)
Now, the industry average website conversion rate is 3.83%, …
Marketing Jobs on HeyMarketers.com →
Owlet: SEM Manager
May 28
How Tesla is quietly expanding its energy storage business
In 2015, Elon Musk announced Tesla would get into the energy business, and it has been slowly ramping up deployments of its energy storage products …
7 Errores SEO en Tiendas Online y Cómo Resolverlos
¿Cómo hacer SEO de forma exitosa para tiendas online? Echa un vistazo a esta presentación con los 7 errores más comunes a evitar y cómo …
How an SEO Product Manager Can Be Your Chief Problem Solver
Does your organization need an SEO Product Manager? Learn more about the benefits of applying a product development mindset to search.
Ad of the Day: Pepsi’s hidden logos ‘proof’ it goes better with burgers than Coke
Pepsi has been making itself very clear lately as it claims its fizzy drink goes better with burgers than rival Coca-Cola. And much like Burger …
Matthew Kobach @mkobach
Life becomes much less complicated when you stop making people guess what you want.
Just tell them. And be direct.
2k
403May 27 · 12:27 PM
Val Geisler @lovevalgeisler
Me at home: takes 2 months to read a single book
Me packing for a long weekend: “should I bring 2 or 3 books??”
1.7k187May 29 · 10:39 AM
Hiten Shah @hnshah
If you’re working on your first startup, you will need to get very comfortable learning new things as fast as possible by overcoming what’s commonly referred to as imposter syndrome. The learning never stops.
1.3k240May 28 · 9:25 PM
Carrie Rose @CarrieRosePR
McDonald’s brief: Create McDonald’s ads targeting the night owls, the late night workers, and the midnight drivers promoting our 24 hour service
The Creative: 🔥🔥
1.3k149May 29 · 1:45 PM
Lenny Rachitsky @lennysan
The job description for a Product Manager, based on reviewing PM career ladders at 20+ companies 🧵
50286May 27 · 8:59 AM
Eddie Shleyner @VeryGoodCopy
This month marks my 10th year as a copywriter.
Below are 16 things (9 books, 3 blogs, 2 movies, 1 show, and 1 podcast) that, so far in my career, have helped me the most.
Plus a key copywriting learning from each.
[THREAD]
In no particular order:
429143May 27 · 7:21 AM
Jay Acunzo @jayacunzo
Welcome to the world, Avery Acunzo! Future Knicks and Yanks fan (that part is non-negotiable) and future kind, creative, empathetic human ❤️
2961May 27 · 6:10 AM
April Dunford @aprildunford
Sometimes I worry that B2B marketers are mainly excited about product-led growth because they can't be bothered to figure out how to work effectively with sales.
26620May 28 · 6:31 AM
Rand Fishkin @randfish
We (startup + tech world) have built a really sick, twisted culture. It's not good enough to build a successful company once or twice, to exit with only tens or hundreds of millions.
Dominance. Wealth extraction. Becoming richer than those around you. Such a messed up game.
17921May 27 · 10:37 AM
Katelyn Bourgoin ⚡️ @KateBour
The first step to deeply understanding customers is admitting...
You’re not the customer
You know too much
You’re biased
Go talk to real customers
15222May 27 · 4:19 AM
Chase Dimond | Email Marketing Nerd 📧 @ecomchasedimond
Your biggest fear: nobody pays for your services.
Their biggest fear: your services don't make them money.
Solve your fear by proving their fear wrong.
14814May 29 · 12:31 PM
Nik Sharma @mrsharma
I'm looking to hire a Growth Marketer at @SharmaBrands to work across our brands:
This job is for you if you 💙:
• Working with fast-growing brands
• Being on the cutting edge of marketing
• Getting your hands dirty
Email your resume + a note on WHY:
join@sharmabrands.com
14413May 27 · 10:48 AM
Aleyda Solis 👩🏻💻 @aleyda
💯! At 26 I started working at an online marketing agency knowing nothing about SEO which eventually allowed me to find what would be the profession that has allowed me to do, obtain & experience things 26 yr old me would have never dream. Take your time. Follow your own path 🙌
Gurkiran Kaur @GurKaGyaan
I am 26 and have not
- run a start up
- figured out life
- been a success coach or growth hacker
So, if you see a 19-year-old do all of the above and feel like 'what am I doing with life'
Just stop, relax, take a deep breathe.
Just like I am figuring out life at 26, you'll too.
14111May 29 · 11:21 PM
Julian Shapiro @Julian
@mkobach this plus one other learning have resonated with me recently:
when arguing with someone, there's both a rational thread and an emotional thread in their head.
until you resolve the emotional thread, the rational one has no chance.
12017May 27 · 9:37 PM
Matt Navarra @MattNavarra
Well played @Twitter @verified
Just spotted this in the iOS app when I tapped ‘request verification’
1238May 27 · 2:49 PM
Kevin_Indig @Kevin_Indig
I think SEO Product Managers have become much more important to be successful.
1️⃣ SEOs need to get things done - fast
2️⃣ PMs can bridge the gap between SEO and engineering/content/design
3️⃣ SEO can't do it all - Product Management takes lots of time
searchenginejournal.com/seo-product-ma…
10519May 27 · 8:53 AM
Christina Garnett @ThatChristinaG
The more I know, the more I realize I know nothing.
- Socrates
Trust the people who realize they will never know everything. It's the fools who think they have all the answers.
9513May 27 · 3:48 PM
Ross Simmonds @TheCoolestCool
What shows up when someone Google’s you is quickly becoming more important than your resume.
8313May 27 · 4:06 PM
Andrea Bosoni @theandreboso
Right now long form content dominates Google but my hypothesis is that people are getting so annoyed by those 5k+ word articles that eventually short and to the point content will make a comeback.
883May 27 · 5:19 AM
Taylor Holiday @TaylorHoliday
The fascinating thing right now is that there are a bunch of clients where iOS updates have seemingly had no effect at all and there are businesses that have been completely disrupted.
As of now, I can't find any rhyme or reason as to why some are more impacted.
804May 28 · 12:46 PM
JH Scherck @JHTScherck
This is interesting.
@MightyApp vs @googlechrome side by side.
Mighty: polite, only takes what it needs, is "doing the work."
Chrome: fat greedy piggy, just eating as much as it wants without considering other's needs. Not to mention - collecting & selling your data.
563May 28 · 3:27 PM
Joel Klettke @JoelKlettke
More companies should use their internal data to do things like this:
375May 27 · 3:43 PM
Marijana Kostelac ⚡️ @MarijanaKay
The BEST DAY to ever choose to wear a Wonder Woman t-shirt.
I'm ready to cry some very happy tears. 💙
The light at the end of the tunnel isn't here just yet, but it sure looks a whole lot closer than before. 🤞
400May 28 · 2:35 AM
Cody Permenter @somecody
Want to tweet about pizza? 🍕
I’m looking for a Social Media Specialist to join our team at @MODPizza! DM me if you’re interested #MarketingTwitter
jobs.modpizza.com/job/Bellevue-S…
3114May 28 · 10:02 AM
AK @AKS
I’m looking for a SEO consultant based in London looking for a perm role. Let me know if you know anyone. Ideally someone with agency experience that loves working with clients #MarketingTwitter #DigitalMarketing #SEO
1820May 25 · 2:09 AM
RT🔁ThomasKleimann🔁RT @ThomasKleimann
Build a Fun, Profitable and Rewarding Online Business...
bit.ly/2PIaeZO
#marketingtwitter
00May 30 · 5:46 AM
Marketer’s Cut Podcast @MarketersCut
For those that missed it yesterday, like and retweet the tweet below for a chance to win a digital copy of Girls Trip!!
#FilmTwitter #MarketingTwitter
Marketer’s Cut Podcast @MarketersCut
GIVEAWAY TIME!! We did an episode on Girls Trip recently, and we have a free digital copy to giveaway!
All you have to do is like and retweet this tweet and we’ll pick a random winner! (telling your friends about the show wouldn’t hurt either)
00May 30 · 5:39 AM
Chris Clark | Big Ideas | Non-fungible Tacos 🌮🌮 @chriskclark
“Great leaders make it clear they welcome challenges, criticism, and viewpoints other than their own.” ~ Travis Bradberry
#ThinkBigSundayWithMarsha #sundayvibes #MarketingTwitter #leadership #DigitalTransformation #LeadershipDevelopment
32May 30 · 5:37 AM
RT🔁ThomasKleimann🔁RT @ThomasKleimann
Make Money During this Recession and
Walk Away Wealthy.
bit.ly/3cVZm3m
#marketingtwitter
00May 30 · 5:30 AM
Marketing AI Institute @MktgAi
What Skills Remain Uniquely Human in an AI-First World? 🤖
(video collaboration b/w @paulroetzer + @HubSpot on AI and marketing)
hubs.la/H0MYv_d0
#marketing #digitalmarketing #marketingtwitter #marketingstrategy #digitalmarketingtips
01May 30 · 5:16 AM
Bhavna Kanhere @KanhereBhavna
Bad words full form in digital marketing:
BC: Be consistent
MC: More consistency
#DigitalMarketing #MarketingTwitter #socialmediamanagers
11May 30 · 5:16 AM
Latika Malhotra @LatikaMalhotr13
If you want to start your own business..Dm now for more details...Lets make money online...🤑
#tweet #india #moneyonline #workfromanywhere #BlackOwned #Entertainment #MarketingTwitter #recruiting
00May 30 · 5:07 AM
Michael Micacchi @michaelmicacchi
Morning #MarketingTwitter! Can you help me find this person?
ca.indeed.com/viewjob?from=a…
00May 30 · 5:01 AM
Busy But Easy Digital Marketing Consulting @busybuteasy
Getting the error message "The creation of new profile frames is temporarily unavailable" when trying to upload an FB frame?
Here's a quick fix: if you're uploading an FB frame for a brand, change the profile from your personal profile to a Facebook page 💡 #MarketingTwitter
11May 30 · 4:59 AMThanks for reading!
Have a great week. 🤓
⚡️ Powered by Mailbrew • Brought to you by Corey of Swipe Files
Older messages
Marketing Weekly #24
Sunday, May 23, 2021
4 Facebook Ad Mistakes That Can Wipeout Your Marketing Budget • Call for submissions: Tell us about a really good marketing campaign • Grow Your Content Marketing as a Team of One • How To Make Your
Marketing Weekly #23
Sunday, May 16, 2021
Snickers Gave Away Bounty Bars in This Brilliant Prank • 60 Years of Marketing 'the Pill' and for What? • How I Broke Into the Freelance Writing Field, and How You Can Too • Content buzzwords,
Marketing Weekly #22
Sunday, May 9, 2021
How To Use Double Meanings To Write Great Headlines • 6 Ways To Boost the Average Order Value in Your E-Commerce Business • Review This New YouTube Setting Immediately on All Your Videos • What To Look
Marketing Weekly #21
Sunday, May 2, 2021
YouTube's Copyright System Was Designed to Be Broken • Sony's See-Through Camera Disaster Cost Them $100 Million • Better Marketing has a new tagline! • From Zero Experience To Full-Time SEO
Marketing Weekly #19
Monday, April 26, 2021
How I Doubled My Twitter Following and Hit 1000 Followers in 29 Hours • How Media Can Ruin a Small Business • My Bounce Rate Is Too High — Interpreting Bounce Rate for Websites • Make Core Web Vitals
You Might Also Like
Unpacking Bitcoin's CAGR & Volatility
Monday, November 18, 2024
Listen now (5 mins) | To investors, ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Inner Ambition
Monday, November 18, 2024
When Someone Tells You To Be More Ambitious, Be Skeptical
Headwinds hit retail fintech VC funding
Monday, November 18, 2024
Venture debt lenders ride a startup loan wave; gaming goes back to the future; 10 busiest US investors in European VC Read online | Don't want to receive these emails? Manage your subscription. Log
The Real Thing 🥤
Monday, November 18, 2024
AI, IG, etc.
How Business Buyers Value Your Business - Ten Key Factors
Monday, November 18, 2024
THE EXIT STRATEGIST How Business Buyers Value Your Business - Ten Key Factors If you are considering selling your business this article will help you evaluate your company as a strategic acquirer might
The Anomaly Effect: Why Success Isn't Always Replicable
Monday, November 18, 2024
By understanding anomalies, we as leaders can approach our choices with greater clarity and ultimately improve our odds of finding the right fit.
🔔Opening Bell Daily: Trump Trade unwinds
Monday, November 18, 2024
The Trump Trade has taken a back seat to Fed uncertainty and inflation risks, but most investors remain bullish.
’clic bait
Monday, November 18, 2024
Betclic buyers balk at the price ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
From 0 to $400M in 2 years
Monday, November 18, 2024
We asked you if you'd like to see a mature company that offers quality product sourcing from vetted USA and Canadian suppliers that's built exclusively for dropshippers and ecom store owners.
Want a $250k+ affiliate's advice?
Monday, November 18, 2024
This is your chance to work with ClickBank's top earners View in browser ClickBank Logo What drew you to affiliate marketing? Was it the videos of gurus living the high life? Was it the idea of