How Unbundling Can Lead To Multi-Million Dollar Businesses
Clément BourcartJun 11
Mailbrew Marketing Weekly - Marketing Weekly #27
13
Sunday June, 2021
👋 Good day!
Here's your weekly marketing brew. ☕️
⚡️ Powered by Mailbrew • Brought to you by Corey of Swipe Files
Blogs
Start an Email List for No (or Little) Cost
Kathy WidenhouseJun 11
How Can Startups Dominate the Consumer Market With Convenience?
Gayle Kurtzer-MeyersJun 11
Marketing News in Brief — June 11th
Fab GiovanettiJun 11
Going for the cold with Facebook Ads
Erin SteeleJun 8
Here are all the things we thought about and didto 4X+ our spend on cold Facebook traffic. A “hard no” was what we were up against. But I’d helped less beloved companies profitably reach new audiences on Facebook, so our lobby team of two kept pushing. It was nearly Black …
How We Serve Our Customers While Working a 4-Day Work Week
Åsa NyströmJun 8
In this post, we share how our Customer Advocacy team has adjusted their schedules, goals, and mindset to acclimate to and thrive in a 4-day work week, all while supporting thousands of customers.
Best Rank Trackers: Choosing the Right One for You
Joshua HardwickJun 8
But to understand where you rank in the first place, you’ll need a rank tracker. In this guide, you’ll learn how to choose the right rank tracker for you, and how to use it to improve SEO. But first, let’s…Read more ›
How to Promote Your Blog: 21 NEW Strategies
Brian DeanJun 11
In today’s post, I’m going to show you exactly how to promote your blog. In fact: These are the same strategies that I used to grow my blog to 553,682 monthly visitors: Let’s dive right in. 1. Guest Post Bonuses 2. Publish Data-Driven Content 3. Update and Upgrade Old Content …
Newsletters
😸 Github
Ali AbouelattaJun 9
Everything you *didnt know* about the Github Story. How pending a lifetime in debt lead to bootstrapping a hybrid company for four years plus a deep dive into seeding a networks effects business.
It’s 3pm, 4pm, 5pm somewhere
Victoria KellyJun 10
Let's break it down now, ya'll. 2 hops this time.
The post It’s 3pm, 4pm, 5pm somewhere appeared first on Carney.
Podcasts
Nicholas Scalice — Lead Gen For Local Businesses, High-Converting Landing Pages, and The Secret To Growing A Marketing Agency
On the show today is Nicholas Scalice. Nicholas is the founder of Earnworthy and GrowthMarketer.
I wanted to bring Nicholas on because he's been working with small businesses for several years specializing in lead generation, landing pages, and conversation rate optimization.
You'll hear about the secret marketing hack to …
[Replay] Balancing Between Brand, Performance, and Creative Marketing In 5 Key Concepts
This is a replay of my conversation with Matt Kerbel.
Matt previously worked for General Mills, Activision, Lyft, and MeUndies and is now head of marketing and brand strategy at Canoo [edit: he moved to Homie since our interview], so he has a lot of diverse experience under his belt. …
How A Playlist Can Build Trust (And Connections) With Your Customers #214
- Try Privy for FREE today
- Follow Ben on Twitter
- Try The Shopify Store Grader
- Check out The Ecommerce Marketing Playlist
- Get your copy of The Ecommerce Marketing Calendar
- Get your copy of The State of Shopify Report
- Join The Ecommerce Marketing Community
- Check out our book, The Ecommerce Marketing Handbook …
Requiem for a TiVO
In this Marketing Over Coffee: In this episode learn about NLP, Twitter Blue, WWDC, Generation Alpha and more! Direct Link to File Brought to you by our sponsors: StackAdapt and Terminus New Natural Language Processing Tools – Latest AI beats human copy Twitter Blue Paid Service being tested in Australia …
REPLAY: 3 Books: How to Make an Interview Show Extraordinary (ft. Neil Pasricha)
The podcast 3 Books was selected by Apple as a Top Podcast for 2018 and has featured some truly incredible guests: Malcolm Gladwell, Judy Blume, Seth Godin, David Sedaris, Pete Holmes, and more.
BUT … it’s ultimately just another interview show.
So what makes the show special? And what can …
Shopify News! Shop Local with Arpan Podduturi
🚨BREAKING NEWS: Arpan Podduturi, Director of Retail Product here at Shopify joins the show for a surprise announcement of a new Shop App feature that will have a massive impact on local retailers. You don't wanna miss this episode.
Logan Paul fight QR code on his shirt tonight fail
Did anyone notice the failed marketing attempt of putting a big QR code on his shirt during the interviews? The link on the static QR code is dead. Terrible marketing manager
"Why I don't read books?" or How the NY Times Bestselling Author Neil Patel got over negative 2000 quote tweets and deleted the tweet
A few days ago, Neil Patel posted (and afterward sadly deleted it) a short video on Twitter. In the video, he said that he reads only kids' books and no other books and recommends to everyone to do so. Why? Because most of the books are written 1-2 years before …
Content targeting is the successor to audience targeting. iOS 14.5 is just the beginning.
I think the writing has been on the wall with regard to internet privacy movements for quite some time now. Marketers have gotten lazy. The amount of individual user data at our disposal has allowed us to weigh irrelevant "contextual relevance" far more than it's worth. I think we've forgotten …
Marketing Jobs on HeyMarketers.com →
White Woman's Instagram -- Bo Burnham (from "Inside" -- ALBUM OUT NOW)
listen to album here: https://boburnham.lnk.to/INSIDEinside now streaming on netflix. hope you enjoy.
you DON’T need this weird new feature
*View this newsletter online for the best reading experience*Hello Geeks!This NEW iOS 15 feature... Built for social media managers? 😮...AND…We feel your pain, @McDonalds social …
Getting buy-in
By special guest contributor Shivani Berry, CEO & Founder of Ascend’s Leadership Program
SEO Recommendations Template V.1 [by Aleyda]
SEO Recommendations [A Template] Prioritized and solutions driven SEO Actions to Achieve Goals A Template By @aleyda, SEO Consultant [yoursite.com]
Julian Shapiro @Julian
What’s the most beautiful piece of writing you’ve ever come across?
Bonus points if you can screenshot a paragraph and share it below. I’ll consider including it in my writing guide.
Props to anyone who takes the time ❤️
3k
515Jun 11 · 12:10 PM
Matthew Kobach @mkobach
I was never into stocks until I worked at the NYSE. I was never into start-ups until I had to pitch founders. I was never into e-commerce until I joined Fast.
You have no clue what you’re into, so try lots of things.
2k358Jun 11 · 11:55 AM
Aleyda Solis 👩🏻💻 @aleyda
Today I'm sharing two templates to complement your SEO Audit Checklists:
📊 A Google Sheets SEO Recommendations Prioritization Template
👩🏽🏫 A Google Slides SEO Recommendations Presentation Template
They will help you to prioritize & communicate recommendations for execution 👇
500134Jun 12 · 8:57 AM
Andrea Bosoni @theandreboso
I analyzed thousands of websites to understand what made them successful.
Here’s what I learned:
It depends.
52440Jun 11 · 4:28 AM
Chase Dimond | Email Marketing Nerd 📧 @ecomchasedimond
The blueprint to take you from $0 to $100k:
$0 to $10k/month:
- One skill
- One offer
- One main outreach method
$10k-30k/month:
- One skill
- One offer
- Multiple outreach methods
$30k-100k/month:
- Multiple skills (solid team)
- Multiple offers
- Multiple outreach methods
33345Jun 10 · 7:59 AM
April Dunford @aprildunford
We like to say "Just talk to your customers" like it's a cure for everything in marketing but it isn't. Customers are experts on their own pain. Their perceptions on solutions matter but they can and do change. This matters a lot for positioning work 1/
32944Jun 11 · 7:28 AM
Rand Fishkin @randfish
INFLUENCE MARKETING
👆 (no "r")
- What it means
- How it works
- Why I'm making up new terminology
2min explanation. Whatcha think? Is there a better term that already (clearly) conveys this idea?
18531Jun 11 · 11:55 AM
Lenny Rachitsky @lennysan
If you've ever had trouble getting buy-in, today's post by special guest @shivanisberry is for you. Shivani was a longtime PM and now teaches aspiring and new women leaders how to influence stakeholders. In her guest post she shares her top 3 tactics 👇
lennysnewsletter.com/p/getting-buy-…
18619Jun 10 · 8:42 AM
Tim Soulo @timsoulo
I see too many SEOs focusing on "tricks & hacks" to make GOOGLE ROBOTS like their pages...
And not enough SEOs focusing on "tactics & methods" of making their pages contain SOME ACTUAL VALUE FOR HUMAN BEINGS!
Useful content > optimised content.
17724Jun 10 · 11:41 PM
Christina Garnett @ThatChristinaG
Marketing gods,
Please have a conference at the new Avengers Campus.
Have Marvel and Disney talk about their work and have a couple panels. Then the rest of the day is at the park.
Please and thank you.
1819Jun 12 · 7:19 AM
Taylor Holiday @TaylorHoliday
Trending
Employee costs ⬆️
CAC ⬆️
Debt levels ⬆️
Competition ⬆️
Lead times ⬆️
Every bit of revenue is being squeezed right now.
Activate war time mode.
977Jun 12 · 1:55 PM
Gari Cruze @garicruze
"Nobody in advertising admits they like an ad because it has a nice song, was funny or looked cool.
But that’s why people not in advertising like ads."
– Dave Dye (@davedyecom)
908Jun 12 · 1:01 PM
JH Scherck @JHTScherck
I don't do meetings anymore, I shoot @loom videos and then have discussions.
Can't imagine working any other way.
692Jun 10 · 4:02 PM
Jay Acunzo @jayacunzo
Fail-safe interview Qs for podcasters + writers:
- Tell me about- (get the facts, the sequence; so gripping even w/o high drama)
- How did it feel- (reflection/emotion = magic)
- What's an example? (SORELY missing for many)
- Superlatives (best, worst, least, most, etc.)
606Jun 10 · 8:11 AM
Pe:p Laja @peeplaja
Most effective advertising has a roughy 60/40 brand /activation split (same for B2B) - research by Binet and Field.
The work of Professor Andrew Ehrenberg shows that you need to advertise wider to grow your brand. If you only advertise to your true fans, you're doing it wrong.
5210Jun 10 · 7:40 AM
Ross Simmonds @TheCoolestCool
"Great content will promote itself"
This is really just a story we tell ourselves so we don’t have to invest any time in promotion.
553Jun 12 · 11:57 AM
Corey Haines 💡 @coreyhainesco
Brb setting up a shell Revue to Zap subscribers to my Convertkit
Revue @revue
✨Coming soon✨
We’re currently building new ways to grow your newsletter audience, and we want to preview one that will live right on your Twitter profile 🧡
452Jun 10 · 6:13 PM
Nik Sharma @mrsharma
Sometimes when you’re hosting a panel, @kylekuzma calls in to give his own perspective on his journey with @drink_barcode!
443Jun 10 · 12:31 PM
Carrie Rose @CarrieRosePR
Why I partnered with a co-founder to launch Rise at Seven:
👉 He can do the things I cant, and I can do the things he cant. One day, I knew id face a problem that I didn't know the answer to. Luckily, my co-founder did.
461Jun 10 · 7:49 AM
Val Geisler @lovevalgeisler
Talked to a customer this week who turned ~$25k/year into ~$1 million/year IN A YEAR AND HALF. 👀
Web Smith @web
We're watching 2-3 year old digitally-native brands reach $50 million or even $100 million in annual revenue with little to no outside capital and if DTC had its own physics, this would defy it.
460Jun 10 · 5:39 PM
Kristen LaFrance @kdlafrance
Well this is a fun surprise to come home to 🤭🤞👩🍳 @uglydrinks @madeincookware
341Jun 11 · 5:35 PM
Christine McLean @christinespeaks
Hi #MarketingTwitter! I’m Christine and I love tweeting about content marketing and content writing. Check out my YouTube channel where I discuss these two things. youtube.com/channel/UCeP8R…
00Jun 13 · 5:37 AM
Kolapo A. Imam @PiousGeek
#MarketingTwitter 👋🏽
If you’re eyeing a startup, this blog will help you better position yourself for an early stage rockstar 🚀 techcrunch.com/2021/06/11/5-q…
01Jun 13 · 5:27 AM
Steve Gps @gps_steve
Shuffler Pro
This App is absolutely 'GENIUS'.
100% Free Traffic And Free Leads On Autopilot.
Click Here : commissionfunnels.info/bsp.php?s=VumP…
#AffiliateMarketing #DigitalMarketing #rtItBot #Marketing #MarketingDigital #affiliate #MarketingTwitter #MarketingDigital #affiliateprogram
02Jun 13 · 5:23 AM
Tanked up co. @tankedco
Check out this nice cool looking white and hold pillow just come into stock now hurry before they are all gone
#pillow #cool #fun #smart #posh #home #house #room #SmallBusiness #smallbiz #MarketingTwitter #marketingonline #marketingpower #support #help #Sales #deal
12Jun 13 · 5:14 AM
Nusrat Ara @NusratSocial
Content Is The Atomic Particle Of All Digital Marketing...😍😍❤️❤️
#MarketingTwitter #freelancer #digitalmarketer #FolloMe #follobackforfolloback
101Jun 13 · 5:00 AM
Farinas Marketing Services @FarinasServices
“ If you are the CEO, you are the brand. ”
George Farris 🎙
إذا كنت الرئيس التنفيذي ، فأنت العلامة التجارية.
هل تتفق أم تختلف؟
#quotes
#MarketingTwitter
#brand
#CEOs
00Jun 13 · 4:46 AM
Md Shafiul Islam @MdShafi85239528
I will do Facebook promotion and bring real organic USA traffic.
#Facebook #facebookdown #Facebook_Targets_HJS #facebookmarketing #MarketingTwitter
10Jun 13 · 4:17 AM
The Seo Singh Show @seosinghshow
I never try to teach my writers SEO tricks. Instead, I keep creating a list of stuff they need to keep in mind before publishing a blog.
As someone with ADHD, if the end blog cannot hold my attention, It's not good enough.
#seotips #MarketingTwitter #contentwriter
00Jun 13 · 3:56 AM
Ivan Dimitrijevic @urbanosaurus1
Marketing is bigger than any agency or company.
It's a utility, not a commodity.
Stop underestimating the people you hire to help you.
They know what they're doing.
You don't.
#MarketingTwitter #Marketing
33Jun 13 · 3:51 AM
Alex Pisarevsky @alex_pisarevsky
What is the best tool to host a professional community?
@SlackHQ, @discord, @OpenlandHQ, @geneva, @CircleApp, @MightyNetworks, something else?
#MarketingTwitter
21Jun 13 · 3:22 AMThanks for reading!
Have a great week. 🤓
⚡️ Powered by Mailbrew • Brought to you by Corey of Swipe Files
Older messages
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