Mailbrew Marketing Weekly - Marketing Weekly #28
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Here's your weekly marketing brew. ☕️
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Blogs
Shah Rukh Khan: The Bollywood Star Marketers Need To Take Notes From
Why Every Successful Creator Is Also a Data Scientist
Salary History: a 27-Year-Old Mortgage Officer Making $60,000 Yearly in Toronto, Canada
The Ultimate SEO Checklist for 2021
How to Use Storytelling in Business to Build Captivated Audiences
Who. What. When. Where. Why. Answer the proverbial “Five W’s” through storytelling, and you’ll build meaningful connections with your audience. Fail to do so, and you’ll likely lose their attention. Not every piece of content needs to tell a story. Applying storytelling in the right place, at the right time, …
Newsletters
How 4 European Startups Acquired Their First 1000 Users
Ready Spaghetti 🍝
Time to shred this weekend up 🤙
The post Ready Spaghetti 🍝 appeared first on Carney.
Podcasts
Drew Beechler — The Enterprise SaaS Playbook, Developing Brands From Scratch, and Launching 12+ Companies Per Year
On the show today is Drew Beechler. Drew is the Head of Marketing at High Alpha, a venture capital firm where he works with all the incubator and venture portfolio companies.
I wanted to bring him on because Drew has a hand in launching 10+ B2B SaaS companies a …
[Replay] 3 Steps to Repurposing Content For Every Channel
This is a replay of my episode with Harry Dry, the creator of MarketingExamples.com.
He has a gift for repurposing content depending on the channel and in today's podcast, he takes you through the process step-by-step.
***
Tap on this link to access show notes+transcripts, join our private community of mavericks, …
Networking Reimagined With Plain Sight Founder James Chapman
In this episode of the Duct Tape Marketing Podcast, I interview James Chapman. James is the Founder & CEO of Plain Sight, a localized, social networking platform that connects people with the type of people you’re looking for both online and in physical spaces.
Standing Out And Creating Loyalty: The Small Touches That Matter #219
- Try Privy for FREE today
- Follow Ben on Twitter
- Try The Shopify Store Grader
- Check out The Ecommerce Marketing Playlist
- Get your copy of The Ecommerce Marketing Calendar
- Get your copy of The State of Shopify Report
- Join The Ecommerce Marketing Community
- Check out our book, The Ecommerce Marketing Handbook …
Talking Creative with Pete Buhler
In this Marketing Over Coffee: In this episode learn about copywriting, design, client side vs. agency, and more! Direct Link to File Brought to you by our sponsors: StackAdapt and Terminus Talking more art than science today From the Linwood Grill to Island Oasis Buhler Creative – Working as copywriter …
Where DTC meets retail: brushing up on Quip’s omnichannel strategy
DTC subscription and in-store retail often feel like they’re coming from opposite ends of the shopping spectrum. So what happens when you combine the two? Shane Pittson, VP of Growth at Quip, is all about creating a shopping experience that helps customers build healthy oral care habits in the most …
I've recently learned how important it is to ask more inclusive/thoughtful questions to my current clients, thought id share it with reddit!
Not gonna go into a whole spiel about what i do or i own this or that. Im in the agency world, all that really matters to this I suppose..
I was recently advised by a buddy of mine who owns another agency, a bit bigger than mine that I …
What are the best Digital Marketing Blogs on the internet to learn from?
Here is a list of blogs that I think are good enough that you can learn a lot of things from them.
Occam’s Razor
The Moz Blog
Neil Patel’s Blog
MarketingLand
Search Engine Land
Econsultancy
Do share the blogs or sites that you think are really good and can help …
A few upcoming content/marketing opportunities over the next few days
Forekast.com is where all the events below were collected in case it’s useful to any of you (I didn’t find these myself).
Monday (Today)
- 🇺🇸 Flag Day
- 🩸World Blood Donor Day
- 🥃 National Bourbon Day
Tuesday
- 🐢 Nature Photography Day
- ☀️⚡ REN21 releases their report on the status of renewable …
Marketing Jobs on HeyMarketers.com →
I Was Taught From a Young Age to Protect My Dynastic Wealth
A hacker tried to poison a Calif. water supply. It was as easy as entering a password.
COMING SOON: The Diary of a Social Media Manager
DocSend - Simple, intelligent, modern content sending
Regular Expressions (RegEx) in Google Search Console - JC Chouinard
The Information’s Creator Economy Newsletter by Kaya Yurieff
This is how I would make an extra $5,000/month with just 8-10 hours of work.
Most people have no clue how to set up ad accounts and pixel their websites to get started.
Time for a thread: 🧵
You’re on your deathbed surrounded by family.
You’re old and you’ve lived a wonderful life.
Your grandson hands you a smartphone and asks you to Tweet a final time.
What do you tweet? 😂
If you’re an asshole on Twitter but not in real life, you’re still an asshole
PMs: What's your best pro-tip for being successful in a remote and distributed team world?
Marketing is like dating.
1) Get a girl's attention (Headline, subject line, pop-ups)
2) Keep her interested (Body copy, offer, testimonials)
3) Convince her to go out (Purchase, book a call, sign up)
If you've been on a date, you can do marketing.
Real talk...
Are these trending tweets actually useful to anyone? Do they help you do better marketing? Worthy of this much retweeting?
I think maybe I *get* marketing Twitter until I look at what's trending. Then I scroll & think, "maybe I don't get marketing Twitter at all?"
Let’s talk about “Link Building Outreach.”
I recently tried to acquire some links to one of my blog posts..
So I reviewed ~200 link prospects (collected by a contractor) and sent ~90 emails.
...and it was quite a learning experience to be honest.
[Read more..]
Today @riseatseven turns 2 years old, it’s our birthday 🦄
And here’s some facts about what we’ve built to date:
👉🏼 75 staff
👉🏼 soon to be 90 (were hiring for 15 right now)
👉🏼 £3.9 mill turnover (target was £3.5mill)
👉🏼 2 new teams (content marketing + social)
👉🏼 41 awards
Kawhi removed Gatorade from the table during a All Star Game Interview.
Paul Pogba removed a non alcoholic Heineken beer bottle.
Cristiano Ronaldo & Manuel Locatelli removed Coca-Cola bottles.
The old ways of advertising are dying.
Authenticity is winning.
A lot of marketers say that audience research “isn’t sexy”
But you know what *is* sexy?
Results.
How do you get results?
Start with audience research 🧐
When I started working for myself I burned out. Multiple times.
Eventually I found a balance.
How? Embracing the fact that you’ll inevitably think about your projects day and night.
🔥 NEW from Geekout! 🔥
The Diary of a Social Media Manager by @workinsociaI 😎
Launching: July 1st
Sponsored by @hootsuite
👀 TEASER PREVIEW:
getrevue.co/profile/workin…
Honestly wonder how many of us have adrenal fatigue because of our regular stressful lives mixed with 2020.
What damage does a year of helpless fight or flight do to your body?
Robots.txt on Shopify is finally customizable!
This will be available for all merchants on Monday.
User-agent: everyone
Allow: /
Starting today, you have complete control over how search engine bots see your store. #shopifyseo
bit.ly/ShopifyRobotst…
Every now and then gotta unplug to renew and sharpen the saw.
I'm taking 2 weeks off, starting my annual pilgrimage to the holy land - the forests of South Estonia.
Dream big.
This is not a dress rehearsal.
Go for it!
My first keynote! 🥺
Shop(ify) ‘til you drop. 🛍️ 🛒
Catch @kdlafrance, Host of @Shopify’s Resilient Retail Podcast, as she dishes on why the “Future of Retail IS Here”
Register now: ow.ly/QZ2d50FcvLg
#customerjourney #customerexperience #cxstategy
Excellent list of 40+ Amazing SEOs to Follow on Twitter by @JonasSickler: terakeet.com/blog/seos-to-f…
This thread on Uber and Lyft shows that whoever controls the media controls the narrative, and the narrative can convince people to do terrible things—including voting for a proposition that hurts themselves.
When CA's #Prop22 passed in 2020, it killed the right of gig workers to unionize and it permanently enshrined the practice of worker misclassification: pretending employees are independent contractors, not entitled to health care, overtime, pensions or basic protections.
1/
me: I think I'll go on vacation next week
everyone, apparently: WE NEED TO HIRE A CONTENT MARKETING AGENCY IMMEDIATELY
Remember when we mocked Paris Hilton for being famous without talent, and now that’s basically the default career path
Never fly Delta. Amazingly hard to read thread.
I feel for you, Jack.
In the craziest act of kindness ever,
a Clippers staffer saw my tweets
and gifted me tickets.
I AM GOING TO GAME 6 IN LA,
WHERE WE COULD CLINCH THE
WESTERN CONFERENCE FINALS
FOR THE 1ST TIME IN TEAM HISTORY.
There should be a marketing simulation game available.
#MarketingTwitter #SundayThoughts
Customer Support
#experience #hiring #business #work #jobs #opportunities #development #compliance #consulting #opportunity #environment #projects #communication #insurance #job #change #medical #recruitment #administration
#MarketingTwitter wmk-it.net/jobs/customer-…
This genius ad is a great reminder to take a break this weekend!
#MarketingTwitter
Luniz #igot5onit
#trapmusic #hiphop #HipHopandRnBLivesHere #HipHopTweets #worldsokestbassplayer #guinessworldrecord #bassplayer #bassguitar #musician #musicians #90smusic #90shiphop #VERZUZ #NowPlaying #musicmarketing #MarketingTwitter #MarketingStrategy #bass #guitar #music
SWOT Analysis of Samsung.
learnmarketing.net/Samsung-SWOT-a… #marketing #marketingmix #startup #startupindia #entrepeneur #marketingstrategy #business #businesses #success #promotions #advertising #branding #businessteacher #bused #swot #Samsung #analysis #MarketingTwitter
What are the key challenges for marketing a SAAS company? #DigitalMarketing #MarketingTwitter
It confounds me whenever I see someone who feels that direct selling is a “lower” skill.
Every successful businessman/woman I know are AMAZING at selling themselves, their service, or their product.
#onselling #entrepreneur #business #MarketingTwitter #entrepreneurship
Old school marketing: how can I sell you something fast (even if you don't need it)?
Today's marketing: how can I help you solve your biggest problems (and unmet needs)?
#MarketingTwitter #marketing
🟡 Redactar buenos textos para las redes sociales es muy importante.
⚫️ En este post, te explicábamos cómo conseguirlo: tallerespanol.com/textosprofesio… #MarketingTwitter #RedesSociales #blog
The journey of fatherhood is filled with love, support and care. @HyundaiIndia's Fathers Day campaign is a tribute to the unconditional love of all the incredible fathers out there!♥️🌼
#FathersDay2021 #marketingtwitter #Fatherhood #fatherslove #FathersDay #HappyFathersDay
The journey of fatherhood is a drive full of life, love, and joy.
Here's to all the incredible dads out there.
Happy Father's Day.
.
.
#Hyundai #FathersDay #HyundaiIndia #HappyFathersDay
Designing and SEO optimization of your facebook business page is one of the main factors of the success on social media channels.
#twitt
#DigitalMarketing
#socialmedia #SEO #MarketingTwitter #YouTuber #facebook #Instagram #linkedin #business #music #TikTok
Thanks for reading!
Have a great week. 🤓
⚡️ Powered by Mailbrew • Brought to you by Corey of Swipe Files
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