Michelle Loucadoux, MBAAug 6
Mailbrew Marketing Weekly - Marketing Weekly #35
8
Sunday August, 2021
👋 Good day!
Here's your weekly marketing brew. ☕️
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Blogs
The Work-Energy Theorem Explains How to Succeed as a Creator
How a Small Candy Store Used Snoop Dogg To Get 5 Million Followers
Ash JurbergAug 6
How to Use Google Trends for Marketing and Content Ideas
Gayle Kurtzer-MeyersAug 6
1-Minute Marketing Tips: Make More Money With Fewer Customers
Geraint ClarkeAug 6
Are Stories Taking Over the Social Landscape?
Fab GiovanettiAug 6
Influencer Marketing in 2021: Definition, Examples, and Tactics 
It was a hit. In just 12 months, the Air Jordan 1 sneakers racked up more than $100 million in sales. In 2020, an original pair—worn and signed by Jordan himself—sold for $560,000. Michael Jordan, the superstar basketball player, catapulted…
Si Quan OngAug 5
It was a hit. In just 12 months, the Air Jordan 1 sneakers racked up more than $100 million in sales. In 2020, an original pair—worn and signed by Jordan himself—sold for $560,000. Michael Jordan, the superstar basketball player, catapulted…Read more ›
How to Automate Apps with Workflows & Integrations
Tom WhatleyAug 5
App automation can remove bottlenecks, save time and money, help you provide a better customer experience, and improve internal collaboration. But it should never replace the human touch. In this article, we’ll show you how to leverage app automation to produce desired results and reclaim productivity. We’ll also explore examples …
The Search Singularity: How to Win in the Era of Infinite Content
Ryan LawAug 3
Weird things happen in the heart of a black hole. Huge stars collapse under the strength of their own gravity to become one-dimensional points. Spacetime reaches infinite curvature. Matter is crushed into infinite density. The laws of physics that govern the rest of the universe grind to an unimaginable halt. …
Newsletters
👟 Nike
Ali AbouelattaAug 1
The story of a 7 year pivot, a hostile takeover, and behind the scenes on the creation of one of the most beloved brands in the world. The Nike case study is the best one yet!
Flippin’ flapjacks! It’s Friday.
Victoria KellyAug 6
Social media, GIFs, and a throwback drink in this week's round-up.
The post Flippin’ flapjacks! It’s Friday. appeared first on Carney.
Podcasts
Daniel Mitchell & Andrew Gazdecki — Behind The Scenes of Buying & Growing a Shopify SaaS App
On the show today are Daniel Mitchell & Andrew Gazdecki. Daniel runs Sold Stock, a Shopify app that he bought on MicroAcquire with the funding and help of Andrew Gazdecki, the founder of MicroAcquire.
I wanted to bring them on because it's really a once-in-a-lifetime story. Andrew Gazdecki, Shaan Puri, …
How to Stand Out AND Remain Professional (6 Principles)
Here's what "being professional" really means and why you CAN stand the f*ck out without offending the people you seek to serve.
***
Tap on this link to access show notes+transcripts, join our private community of mavericks, or sign up to the newsletter: EveryoneHatesMarketers.com/links
Breaking Down Silos For A Better Customer Experience
ducttape.libsyn.comAug 5
In this episode of the Duct Tape Marketing Podcast, I interview Brandi Starr. Brandi is the Chief Operating Officer at Tegrita, a marketing consultancy specializing in marketing automation and strategy, and co-author of CMO to CRO: The Revenue Takeover by the Next Generation Executive.
Use This Simple Segmentation Hack To Send More Relevant Messages To Your List #249
- Try Privy for FREE today
- Follow Ben on Twitter
- Download The Ecommerce Marketing Calendar
- Try The Shopify Store Grader
- Check out The Ecommerce Marketing Playlist
- Get your copy of The Ecommerce Marketing Calendar
- Get your copy of The State of Shopify Report
- Join The Ecommerce Marketing Community
- Check out our …
That Marketing Java Guys Show
In this Marketing Over Coffee: In this episode learn about Live Events, Deep Fake Audio, Dolby Atmos, and more! Direct Link to File Brought to you by our sponsors: Blueshift and LinkedIn John goes to an in person event! (TI Stream) Pining for the 10 Blue Links Era. Google employs …
The Unmistakable Creative: Be Your Own Best Guide (ft. Srini Rao)
SHOW NOTES:
Author, speaker and entrepreneur Srini Rao has interviewed over 1,000 guests on his show, The Unmistakable Creative. Srini has a deep and sustained interest in how people develop and express their creativity. He also understands the power of story, and has become adept at guiding guests to share …
Someone in China is ripping off our brand. Is there anything we can do?
I’m in the alcohol industry and the company I work for has a unique bottle shape that is highly recognizable.
In the last month, some individuals in China have screenshot images from our social media and placed them on their own scam websites, trying to get people to purchase.
When …
Marketing Jobs on HeyMarketers.com →
Target to pay 100% of college tuition and textbooks in bid to attract workers
The big-box retailer is the latest company to dangle perks to woo job candidates in a competitive labor market.
Per capita CO₂ emissions
Carbon dioxide (CO₂) emissions from the burning of fossil fuels for energy and cement production. Land use change is not included.
Starter Story: Learn How People Are Starting Successful Businesses
Starter Story interviews successful entrepreneurs and shares the stories behind their businesses. In each interview, we ask how they got started, how they grew, and …
Conscious Culture
The Bolt team has worked tirelessly to create a culture that bridges humanity with execution. Browse the full Conscious Culture Playbook here
The most Damaging SEO Mistakes & Issues in 2021 and How to Avoid Them…
How to minimize errors and issues and maximize the chances to achieve success in your SEO Process in 2021? Take a look at this presentation!
Is It Too Late to Live the Life You Want? - Further
When we were young, they called us cynical slackers. We definitely proved them wrong about the slacker part. We’re the hardest working cohort in the …
Hiten Shah @hnshah
The #1 thing startup founders have to learn to manage is their emotions.
Christina Garnett @ThatChristinaG
Time for my favorite game: finding the tweet I saw for a split second before the feed refreshed.
Matthew Kobach @mkobach
The secret to success isn’t mentors.
The secret to success is peers.
Surround yourself with peers who are capable of doing great things.
Ross Simmonds @TheCoolestCool
One of the easiest ways for a brand to win is to have a CEO that gets and embraces content marketing.
Content culture starts at the top.
Rand Fishkin @randfish
Best SEO strategy I know:
Invest in brand; become more searched-for than all the generic terms in your field combined. twitter.com/FoundationIncC…
Foundation 🎧 @FoundationIncCo
This growth didn't happen overnight or by accident.
Afterpay built an extremely strong brand from the beginning.
Not many people are searching for "installment payment software."
But "Afterpay" averages about 400k monthly branded searches.
That's the sign of a strong brand.
Chase Dimond | Email Marketing Nerd 📧 @ecomchasedimond
This is an epic cold email I received last night.
Study this 👇
Matt Navarra @MattNavarra
Did you know…
91% of TikTok users never post a video, according to @stokel
h/t @liahaberman
Pe:p Laja @peeplaja
My 2-month stay in the forest is getting over. Next week back to Austin.
Every year the trees are whispering "it doesn't matter" and I feel more drawn to garden work than computers.
One year I won't be able to resist, and will leave CAC/LTV ratios behind for good. But not yet.
Wil Reynolds @wilreynolds
I think I saw a top 5 example of managing up.
A team member asked their manager "Can we look at your calendar in our next 1:1, I want to see what you have on there that I can take off your plate."
Brian Clark @brianclark
Gen X workers are feeling the brunt of unemployment concerns from the pandemic according to a survey from Generation, a non-profit focused on employment issues.
The likely reason? Ageism.
further.net/live-the-life-…
Lenny Rachitsky @lennysan
Founders, PMs, growth leaders—listen up: @reforge just opened up applications for their Fall cohort. You should apply. There is no better way to take a step-function leap in your product/growth skills—all for one flat yearly fee. My 5 fav courses below 👇
program.reforge.com/apply?utm_sour…
Nik Sharma @mrsharma
Tik Tok is accelerating the demand for personalization by people, the same way that Amazon accelerated 2-day shipping to become the new norm.
Andrea Bosoni @theandreboso
Wow, someone unsubscribed after my welcome email, that’s a first 😂
Aleyda Solis 👩🏻💻 @aleyda
The most Damaging SEO Mistakes & Issues in 2021 and How to Avoid Them 🚨
1. Lack of resources & Support
2. SEO Execution Errors
3. Lack of Consistency & Prioritized Management
... and more! My deck from #EngagePDX @SEMpdx
👇
slideshare.net/aleydasolis/th…
Jay Acunzo @jayacunzo
The scale that’s possible online has warped the way we think about our work.
“Only 100 people saw this”.”
Are you kidding me? 100 people? Imagine 100 people in a room, all there to see you speak.
Don’t get discouraged. Keep shipping.
April Dunford @aprildunford
Me: I don't need a truck.
Small town hardware store: have you considered -
Katelyn Bourgoin ⚡️ @KateBour
No, random LinkedIn connection.
I can’t “hop on a call” and give you free strategy advice.
My time—like the products and services you sell—has value.
I wouldn’t expect handouts from your business.
Don’t expect them from mine.
Val Geisler @lovevalgeisler
What's the worst internet phrase and why is it "nice to e-meet you"?
Joel Klettke @JoelKlettke
You think you've seen everything in business and then you get asked to mail a 'hardcopy' invoice
Kevin_Indig @Kevin_Indig
What belongs in a good SEO strategy slide deck?
Jacob McMillen @jmcmillen89
In my arbitrary experience, few people enjoy freelancing at $200k+. I certainly didn't.
If you can hit $200k, you can do $100k on 20-25 hours per week, and you'll be happier using the rest of your time to work on bringing in the next $100k via a scalable recurring income stream. twitter.com/theevagutierre…
Eva Gutierrez @theevagutierrez
Does anyone teach freelancers who have reached $100,000 annual revenue how to 2x-4x that?
Seems like so many courses are built for new freelancers and there's a gap in the market for helping established freelancers grow their business bigger.
Has anyone seen a course on this?
Taylor Lagace @TaylorLagace
People don't have short attention spans:
• They finish 3 hour Joe Rogan episodes.
• They binge 14 hour shows.
They have short *consideration spans:* they must be hooked quickly.
INFLUENCER Pro Tip: Don't fear making long-form content, but capture 👀👀 in the first 3-secs‼️
Corey Haines 💡 @coreyhainesco
Aaaaand that's a wrap!
The "Double Your Followers" Twitter growth challenge is DONE! 🎉
What a wild experiment.
Below you'll find some highlights of how the challenge went, who absolutely killed it, and some lessons learned ↓
Corey Haines 💡 @coreyhainesco
What I thought was going to be 2-3 other folks who'd push each other to grow on Twitter turned into 100+ 🤯
The goal? DOUBLE your Twitter followers in 3 months.
Here's the quick start guide to building an audience on Twitter. 🧵
Positive Thoughts @Positive_Tghts
Did you know!
Best freelance websites for graphic designers?
Read Now please 🥺
👇👇
alihaiderrajputt.blogspot.com/2021/06/best-f…
#freelancer #freelancing #freelancers #GraphicDesign #GraphicDesigner #graphicsdesign #Marketing #MarketingTwitter #Python #promotion #5G #graphicdesignr #graphic #design
Carol's Trunk Show @carolstrunkshow
Good morning 🙌 I have 3 events coming up.
Oktoberfest 🍺 Sept 18
🎃 Pre - Halloween Pop-up - Oct 30th
🎄 Christmas Pop-up in Cincinnati - Nov 13th
.
#countdown #Trending #Twitter #Tweet #share #shoplocal #SupportSmallStreams #MarketingTwitter #socialmediamarketing
طلال/Gorzil @GorzilTalal
#_يطعن
#Aliexpress #علي_اكسبرس
متجر للأمهات والأطفال 👍
تقييم عالي⭐⭐⭐⭐
ومتوفر الدفع عند الاستلام ✈️
s.click.aliexpress.com/e/_ANYWYI
.
.
#MarketingTwitter
Chad Nasci @chadnasci
it could just be me but classic billboards hit different than digital ones
I’m thinking digital are less effective for two main reasons:
1. We’re desensitized to digital ads
2. They are harder for the eye to pick up on, esp in daylight.
#MarketingTwitter #marketing
VUBBLE @vubblePOP
🏊♂️🤸♀️🏃♂️
Why Olympians are so broke tinyurl.com/ygqv4dbt via @BusinessInsider
#Olympics #OlympicGames #Olympic #athletes #training #wages #earnings #sponsorship #fame #USA #American #Funding #economy #business #influencers #MarketingTwitter #marketingnews
BTweeps @BTweeps_
Making #BTweeps Happier than EVER 😍
Tacos @AppSumo 🌮🌮🌮🌮🌮
“Put your Twitter growth on auto-pilot, set and forget while the BTweeps machine works for you 24/7.” - Shuja Rabbani, Dubai ♥️
Start Now 👇👇
BTweeps.com
#SocialMedia #SaaS #MarketingTwitter #Tech
Timothy Bramlett @TimothyBramlett
Are you consciously using storytelling to market your SaaS? Storytelling is apparently a very powerful marketing technique as it increases oxytocin and makes you more likely to give your money to strangers (or a strange SaaS). #buildinpublic #MarketingTwitter
Imrahul Pundir @imrahul_908
#SupportDisInfoLab
Do you want make money at home
Without any skills & money
Just click here to start
If you want luxury lifestyle...
#enterpnour
#makemoney
#MarketingTwitter
#Amazon
#DigitalMarketingServices
linktr.ee/Goalbecomebill…
Saihan @Saihanislamm
"Stopping advertising to save money is like stopping your watch to save time."
— Henry Ford
#Marketplace
#MarketingTwitter
#digitalmarketer
#money
#business
Joel Primack 🦁 @jprimack25
Good morning #MarketingTwitter, especially those who bring humor into their marketing. We can always laugh more during a day.
Will Poskett @willposkett
Want to learn a ton about marketing from some really smart people? Grab a coffee and jump into the thread below. #MarketingTwitter #adtwitter
Will Poskett @willposkett
#adtwitter #marketing
A punchy one, but i'd love to settle a debate.
Huge respect for Byrons Sharp's work. But one thing i still don't fully buy is the total anti loyalty stance. Here why, please tell me why i'm wrong? 👇
Thanks for reading!
Have a great week. 🤓
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Older messages
Marketing Weekly #34
Sunday, August 1, 2021
6 Questions to Ask Your Customers for New Content Ideas • Marketing Lessons From Being a Broke Amateur Athlete • 5 Effective Ways To Write an Engaging Intro (So You Can Make More Money) • Easy-to-Apply
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Your Landing Page Is Harming Your Brand • A Brisk Reading List That Will Take You To Marketing Nirvana • How Much Does an Average Freelance Writer Make? Here's My Salary History • It's Open Day
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The Sympathy Freelance Pitch Makes You Look Desperate • Create, Market, and Sell a Webcomic • 69 Potent Marketing Words for Writing Copy That Converts • Domino's Has Revived a Character Linked to a
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Want To Be a Meme Brand? Here's How Some Companies Did It • Case Study: Invisible Marketing Is Brilliant and How It Changes the Way I Think About Websites • Can Negative Reviews Improve Your SEO? •
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Sunday, July 4, 2021
A 5-Step Presentation Formula That Makes Speaking Engagements So Much Easier • The Bizarre Story of an Invisible Statue That Was Both Sold and Sued • How Otter Will Revolutionise Your Transcripts • Do
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