How publishers are handling returns to the office going into 2022

Here are the latest updates to media companies’ return to office plans. Some have already started bringing people in, while others are leaving timelines open-ended, after setting dates earlier this year.
December 08, 2021

While many media companies have begun to reopen their doors, some like The New York Times are leaving the timelines open-ended for when employees will be required to be back at their desks, which could help them adjust to the Omicron variant’s potential threat. Here’s a round-up of where publishers stand.

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Ivy Liu
Here are the latest updates to media companies’ return to office plans. Some have already started bringing people in, while others are leaving timelines open-ended, after setting dates earlier this year.

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A new report has sent marketers scrambling for answers on whether they’re using cookies without consent.

Join this virtual event on December 13 at 1 p.m. EST for a deep dive into the challenges and opportunities of identity resolution in 2022 and beyond.

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The Future of TV Briefing this week looks at why managing privacy consent on connected TVs is uniquely challenging and what an industry working group is doing to tackle it.

Even on YouTube, which is more than 99% brand-safe according to GARM, brands are finding one-third of their campaign impressions near unsuitable content.

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Though the most well-known conceptualization of the metaverse hinges on the use of VR headsets, AR technology is currently much more accessible than VR.

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Creating flexible subscription platforms has become an essential edge for publishers when competing for consumers’ attention and wallet.

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Attitudes toward hybrid working models vary depending on generations.

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As more people head back to stadiums and music venues for in-person events, Vivid Seats is hoping to capture their attention with linear and digital video.

In 2022, Axios will focus on building its local media, subscription and SaaS licensing businesses to keep up the trend of 40% YoY revenue growth.
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