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5/25/2022 10:14:27 AM

The Rundown: Google's Marketing Live announcements signal strategic priorities

Upcoming features, including ad formats for short-form video and retail media promise marketers better measurement. May 25, 2022 Google is banking on new shopping formats to woo over marketers. It
5/27/2022 10:14:27 AM

‘Still getting started’: Coca-Cola’s candid progress report on its in-house plan

Even the biggest and most lauded advertisers struggle with moving more marketing in-house. May 27, 2022 Even the biggest and most lauded advertisers struggle with moving more marketing in-house. Coca-
11/21/2022 11:14:28 AM

Despite Snapchat's efforts, creators still don't see it as a priority

The mobile messaging app doesn't seem to be winning over the creator community – though not for lack of trying. November 21, 2022 Despite Snapchat's efforts, creators still don't see it as
11/16/2022 4:14:27 PM

You're invited: Apply to join the Digiday Research Panel

Hi there, As a leader in the industry, we wanted to let you know about an opportunity to access exclusive insights and analysis through the Digiday Research Panel. In exchange for taking part in short,
11/25/2022 11:14:28 AM

'Fear of saying the wrong thing is eating us alive': Confessions of an Iranian-American advertiser on the industry's silence on Iranian women's rights

As Iran's feminist movement builds, one Iranian-American advertising executive questions American advertiser's silence. November 25, 2022 'Fear of saying the wrong thing is eating us alive
11/16/2022 11:14:27 AM

Where exactly are Twitter's lost ad dollars going?

Marketers are putting their dollars anywhere Elon Musk isn't, including their own bottom lines. November 16, 2022 Where exactly are Twitter's lost ad dollars going? Marketers are putting their
12/2/2022 11:14:27 AM

Why PMG’s Nike win doesn't seem all that unusual for the indie media agency

The Texas-based independent agency continues to grow its roster of clients after landing Nike's media AOR business for North America. December 02, 2022 Why PMG's Nike win doesn't seem all
10/12/2022 2:29:04 PM

Apple is quietly pushing a TV ad product with media agencies

And with more ad tech in prospect, the iPhone maker, and tech behemoth is approaching Madison Avenue with a different tack. October 12, 2022 Apple is quietly pushing a TV ad product with media agencies