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12/10/2024
5 : 14
Next Friday: Last chance to save on entries for the Digiday Media Buying and Planning Awards
Your last chance to save on entries for the Digiday Media Buying and Planning Awards is next Friday, December 13. This is your chance to join the ranks of past winners like UM, Levi's, GSD&M,
12/10/2024
4 : 54
2024 was a trillion dollar year that signals slower days ahead
Next year's ad spending forecasts echo a familiar story: growth, but with a slower tempo. December 09, 2024 PRESENTED BY 2024 was a trillion dollar year that signals slower days ahead Next
12/10/2024
4 : 51
The state of video advertising
What brands and agencies revealed about their video ad plans in 2025
12/10/2024
4 : 51
You're invited: Apply to join the Digiday Research Panel
Hi there, As a leader in the industry, we wanted to let you know about an opportunity to access exclusive insights and analysis through the Digiday Research Panel. In exchange for taking part in short,
12/3/2024
15 : 14
Cyber Week savings extended: Save 50% on a 3-month Digiday+ membership
Offer expires December 6
12/3/2024
11 : 14
The case for and against brands changing how they market to men after recent election results
Trump had significant support among young male voters in November. What should marketers make of that trend? December 03, 2024 The case for and against brands changing how they market to men after
12/2/2024
15 : 34
How publishers are future-proofing strategies in 2025
Proactive and innovative approaches for media companies to grow audiences
12/2/2024
14 : 4
Ends tonight: Save 50% on 3-month Digiday+ membership this Cyber Week
The best deal of the year is here—take advantage before it's gone
12/2/2024
13 : 14
Assessing the fallout of Google’s ad tech antitrust trial
Parsing the probable, possible, and plain absurd, including what a divested entity may look like. December 02, 2024 Assessing the fallout of Google's ad tech antitrust trial We parse through the
11/29/2024
11 : 14
Bluesky’s user surge spurs brand scrutiny — just in case it becomes ad-ready
Bluesky's user base is growing, but marketers remain on the fence (for now). November 29, 2024 PRESENTED BY Blusky's user surge spurs brand scrutiny — just in case it becomes ad-ready
11/28/2024
11 : 14
What publishers can be thankful for this year
In honor of the Thanksgiving holiday, here are some things the media industry can be thankful for. November 28, 2024 PRESENTED BY What publishers can be thankful for this year In honor of the
11/27/2024
11 : 24
Google uses search remedies trial to subpoena OpenAI, Perplexity and Microsoft over their generative AI efforts
In an attempt to show AI has created a more competitive search industry, Google is trying to get OpenAI, Perplexity AI, and Microsoft's strategies to defend its own. November 27, 2024 PRESENTED BY
11/26/2024
11 : 14
DOJ and Google make closing arguments in landmark adtech antitrust trial
With closing arguments made, the industry now awaits a ruling, which could come in the next few months. November 26, 2024 PRESENTED BY DOJ and Google make closing arguments in landmark adtech antitrust
11/25/2024
15 : 14
Cyber Week Offer: Save 50% on 3-month Digiday+ membership
Access weekly briefings, original research, case studies, member-only events and more
11/25/2024
11 : 14
Google's ad tech empire rests on how well it can make these key arguments
Lawyers will argue the government's case is outdated, and its innovations don't mean it's obligated to share with rivals. November 25, 2024 PRESENTED BY Google's ad tech empire rests on
11/7/2024
18 : 34
Speakers announced: Digiday Gaming and Advertising Forum
Hear from industry leaders at Roblox, Activision Blizzard, EA and more
11/7/2024
11 : 14
What a second Trump presidential term means for media and advertising
Donald Trump is poised to take the reins of the US presidency for a second term, and this time, the impact on the media and advertising industries is set to be significantly more profound. November 07,
11/6/2024
11 : 14
Advertisers grow spending in Amazon DSP as adoption increases
Amazon's ads business has flourished in spite of its ad tech over the years not because of it. November 06, 2024 PRESENTED BY Advertisers grow spending in Amazon DSP as adoption increases
11/5/2024
11 : 14
Presidential ads mark a divide as both candidates spend big in battleground states
Election Day is here, and new ad spending data reveals the intense and targeted push seen in swing states as campaigns for Vice President Kamala Harris and former President Donald Trump delivered last-
11/4/2024
10 : 24
Marketing execs believe deeper relationships, understanding influencers can avoid potential backlash in politics
Influencer marketing and agency execs believe marketers should instead zero in on understanding the influencers they work with and their audiences rather than totally bowing out during difficult