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3/26/2024
14 : 34
Full funnel creator strategies for 2024
Online panel: How brand marketers are engaging with creators
3/26/2024
10 : 4
Inside marketing’s elusive Quixote quest for digital ad transparency
Stuck in a spin cycle, marketers are grappling with the endless challenge of making tangible progress on ad transparency. March 26, 2024 Inside marketing's elusive Quixote quest for digital ad
3/25/2024
10 : 4
Ad execs sound off on Amazon’s DSP dilemma
Many ad executives have found Amazon's DSP to be cumbersome to use, lacking in measurement capabilities and limited in the range of inventory it offers for purchase. March 25, 2024 PRESENTED BY Ad
3/22/2024
10 : 4
Why media companies are still hybrid, four years since the pandemic started
Four years since the start of the pandemic, most large digital publishers still have hybrid working models. Is this the new normal? March 22, 2024 PRESENTED BY Why media companies are still hybrid,
3/21/2024
10 : 4
Why Amazon is bringing Twitch's most lucrative parts deeper into the Amazon Ads fold
At the moment, Amazon appears to be picking apart Twitch, with an eye toward potentially transplanting its most lucrative assets elsewhere in the company. March 21, 2024 PRESENTED BY Why Amazon is
3/20/2024
17 : 34
A look at the new categories for this year's Greater Good Awards
From racial equality to the environment to social justice, many businesses are focused on having a positive impact on the world and the Greater Good Awards recognize those companies and their work.
3/20/2024
16 : 24
How digital marketers are accelerating revenue with customer data
Guide: Closing the gap between data collection and purchase
3/20/2024
16 : 14
How digital marketers are accelerating revenue with customer data
Guide: Closing the gap between data collection and purchase
3/20/2024
10 : 4
Disney is rolling out DRAX Direct, a direct integration with the industry's largest DSPs
Google's DV 360 and The Trade Desk are DRAX Direct's launch partners, a development the entertainment giant is characterizing as a “landmark agreement.” March 20, 2024 PRESENTED BY Disney is
3/19/2024
10 : 14
Special report: The third-party cookie primer
A catch-up on all things third-party cookies. March 19, 2024 PRESENTED BY Special report: The third-party cookie primer In our latest special report, we provide a catch-up on all things third-party
3/18/2024
14 : 34
How brands like Dagne Dover and Andie Swim are growing revenue with personalized experiences
Why data activation is unlocking omnichannel revenue growth for brands
3/18/2024
11 : 54
While advertisers are playing it cool, they're hesitant to unleash their budgets on TikTok
Some of TikTok's advertisers are considering whether advertising puts them at risk. March 18, 2024 PRESENTED BY While advertisers are playing it cool, they're hesitant to unleash their budgets
3/17/2024
2 : 14
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3/15/2024
10 : 14
With UTA, Michael Kassan skirmish, why do Hollywood and Madison Avenue make for strange bedfellows?
These unions are notorious for unraveling, though they typically do so behind closed doors. UTA and Kassan have definitely shattered that mold. March 15, 2024 PRESENTED BY With UTA, Michael Kassan
3/15/2024
1 : 59
WTF is Section 230?
Amid growing concern about the risks of social media, the 1990s law has come under more scrutiny and reached the highest courts. March 14, 2024 PRESENTED BY WTF is Section 230? Amid growing concern
3/15/2024
1 : 58
How digital publishers are leveraging AI to drive revenue
Guide: Expanding distribution and growing audiences with AI
3/15/2024
1 : 58
How outcome-based measurement may figure into this year’s upfront market
In a recent Future of TV Briefing, Digiday+ members had exclusive access to a look at how business outcome measurement and guarantees may figure into this year's upfront market. Get a taste of this
3/13/2024
17 : 34
Just announced: Your first look at the 2024 Digiday Awards categories
The Digiday Awards recognize the work modernizing media and marketing and provide valuable recognition for the top companies, campaigns and creatives. We've introduced six new categories including
3/13/2024
14 : 44
How advertisers are using email to move beyond walled gardens
Why email newsletters are a crucial, reliable channel
3/13/2024
10 : 14
Advertisers don't see new, immediate value in Snapchat's ad offerings despite its brand marketing campaign
A month after Snapchat launched its global riposte to social media with the strapline “Less likes, more Snapchat”, marketers have been left none the wiser as to whether this is going to ladder up into